
Lead Generation Specialist
1 dia atrás
Employer Industry: FinTech
Why consider this job opportunity
Salary up to $88,000
Competitive salary and stock options
Unlimited vacation policy for work-life balance
Opportunity to work in a fast-paced start-up environment with experienced industry leaders
Culture focused on collaborative, data-driven success with quarterly team-building activities and monthly lunches
Chance to make a measurable impact while diving deep into the latest technologies
What to Expect (Job Responsibilities)
Design and launch multi-channel demand generation campaigns across email, social media, and content syndication platforms
Create compelling gated content and continuously optimize landing pages, forms, and conversion paths
Build and manage sophisticated lead nurturing workflows and drip campaigns using HubSpot and Salesforce
Execute and optimize ad campaigns across Google Ads, LinkedIn, and other relevant platforms
Monitor and analyze key metrics, creating detailed reports that demonstrate ROI and inform strategic decision-making
What is Required (Qualifications)
Bachelor's degree in Marketing, Business, or related field (MBA a plus)
5-7 years of B2B lead generation or demand generation experience
Proven track record of meeting lead generation quotas and cost-per-lead targets
Deep understanding of B2B sales funnels and lead qualification processes
HubSpot power user with experience in Salesforce for lead tracking
How to Stand Out (Preferred Qualifications)
Experience in SaaS, FinTech, or complex B2B sales environments
Marketing automation certifications (HubSpot, Google Ads, LinkedIn)
Advanced project management and campaign coordination abilities
Knowledge of landing page builders and basic HTML/CSS
Proficiency in data analysis and reporting with Excel/Google Sheets
#FinTech #LeadGeneration #MarketingAutomation #CareerOpportunity #B2BMarketing
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We are not the EOR (Employer of Record) for this position.
Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer.
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