Regional Marketing Lead, Latam

Há 18 horas

São Paulo, São Paulo, Brasil Tiktok Tempo inteiro

The Regional Marketing lead LATAM, will be responsible for leading the local marketing organization across Latin America, including driving the vision for the brand and leading the team on campaigns and projects related to core verticals in the region (Entertainment, Music, Fashion, Food/Cooking and Instructive).
The lead will also be responsible for annual planning, budget management, vertical strategy, research, briefing, project management, agency and partner management and campaign performance tracking.
**Responsibilities**:
- Adapt and deploy global strategies to regional contexts through a deeper understanding of local markets and customers
- Plan and lead marketing campaigns and activations at the regional level to increase brand awareness, brand likability, as well as acquire and retain new users.
- Manage agency relationships and external partners at the regional and local level.
- Define annual and semester planning strategies, including budget and resource allocation and brand and vertical marketing strategies.
- Analyze the effectiveness of media campaigns to better optimize spend and performance, draw insights & make data-driven decisions that drive the marketing team's goals
- Develop strategies for categories in each region/ country and tap into these cultural pillars to grow the community.
- Co-lead regional product marketing initiatives, work cross-functionally to allocate resources to define the overall marketing growth strategy for products in the region
- Co-lead regional social media efforts to establish branding strategies in the region
- Co-lead creative content production by leverage global and regional resources
- Hire and build out the team further across the region, identifying strategic opportunities and maximizing impact
- 10+ years of working experience in marketing strategy and branding.
.
- Bachelor's degree or above.
- Experience in brand positioning, brand strategy, with a good taste in creativity and innovation.
- Strong track record of building and leading teams across multiple markets
- Strong track record of leading impactful creative campaigns across brand and/or product marketing.
- Mastery of online and offline media
- Exceptional organizational skills
- Strong strategic decision-making and ability to problem solve with a solution-oriented mindset.
- Deep knowledge of the industry and agency ecosystem.
- Good communication skills, teamwork spirit, self-driven and optimistic, able to work under pressure.
- Fluency in English, Portuguese and Spanish

  • Lead Regional Marketing Manager LATAM

    Há 3 dias

    São Paulo, São Paulo, Brasil beBeeMarketing Tempo inteiro US$85.000 - US$115.000

    Job OpportunityWe are seeking an experienced professional to lead our marketing efforts in LATAM.The ideal candidate will have a strong background in developing and executing marketing strategies that drive growth and revenue.ResponsibilitiesCollaborate with Global Marketing Directors and Regional Marketing Director to research local markets and propose...

  • Regional Marketing Lead

    1 semana atrás

    São Paulo, São Paulo, Brasil beBeeSenior Tempo inteiro US$120.000 - US$150.000

    Regional Marketing Manager Job DescriptionAs a key driver of revenue growth in the LATAM region, particularly in Brazil, you will play a pivotal role in achieving ambitious revenue targets. We are seeking a strategic and results-oriented Senior Regional Marketing Manager who can craft and execute high-impact marketing strategies and demand generation...

  • Regional Marketing Lead

    1 semana atrás

    São Paulo, São Paulo, Brasil Wise Tempo inteiro

    Regional Marketing Lead - Consumer - LATAMJoin to apply for the Regional Marketing Lead - Consumer - LATAM role at WiseRegional Marketing Lead - Consumer - LATAMJoin to apply for the Regional Marketing Lead - Consumer - LATAM role at WiseGet AI-powered advice on this job and more exclusive features.Company DescriptionWise is a global technology company,...

  • LATAM Marketing Strategist

    Há 2 dias

    São Paulo, São Paulo, Brasil beBeeRegionalMarketing Tempo inteiro R$100.000 - R$150.000

    Job Role Overview:The Regional Marketing Lead drives business growth across the LATAM region by developing and executing a strategic marketing plan. This role focuses on marketing strategy, planning, and execution, with a strong emphasis on delivering impactful regional initiatives.

  • Regional Marketing Solutions Manager

    Há 7 dias

    São Paulo, São Paulo, Brasil beBeeResponsibilities Tempo inteiro R$900.000 - R$1.200.000

    Regional Marketing Solutions LeadWe are seeking a skilled and experienced Regional Marketing Solutions Lead to join our team. As a key member of our marketing organization, you will be responsible for developing and executing regional marketing strategies that drive business growth and engagement across the LATAM region.Key Responsibilities:

  • Digital Marketing Lead, LATAM

    1 semana atrás

    São Paulo, São Paulo, Brasil Unlimit Tempo inteiro

    Join to apply for the Digital Marketing Lead, LATAM role at Unlimit Join to apply for the Digital Marketing Lead, LATAM role at Unlimit Get AI-powered advice on this job and more exclusive features. About UnlimitFounded in 2009, Unlimit is a global fintech company with 16 offices all over the world and more than 400 employees, that offers a large...

  • LATAM Marketing Lead

    Há 6 dias

    São Paulo, São Paulo, Brasil beBeeMarketing Tempo inteiro R$50.000 - R$100.000

    The LATAM Marketing Lead plays a crucial role in overseeing downstream marketing activities of products and services in the region. This individual is responsible for managing specific assigned projects in connectivity, ensuring seamless collaboration with country-based teams and stakeholders.Main Responsibilities:Develop and implement effective marketing...

  • Regional Marketing Professional

    1 semana atrás

    São Paulo, São Paulo, Brasil beBeeMarketing Tempo inteiro

    Regional Marketing ProfessionalWe are seeking a skilled Regional Marketing Professional to join our team. The ideal candidate will have experience managing regional social media channels and creating content for social media, web publishing, webinars, and events.As a Regional Marketing Professional, you will be responsible for building brand awareness and...

  • Regional Advertising Manager

    Há 2 dias

    São Paulo, São Paulo, Brasil beBeeRegionalManager Tempo inteiro R$90.000 - R$110.000

    Job Title: Regional Advertising Manager - LATAMThe Role:A regional advertising manager is needed to lead new business development with direct mobile app advertisers and agencies across Brazil, Mexico, and other LATAM markets. The successful candidate will spearhead user acquisition (UA), retargeting (RT), and branding campaigns.Key Responsibilities:Spearhead...

  • Regional Marketing Director

    1 semana atrás

    São Paulo, São Paulo, Brasil beBeeMarketing Tempo inteiro US$200.000 - US$250.000

    Job Summary:We are seeking a seasoned marketing and business development professional to lead our strategic initiatives in LATAM. As a key member of our team, you will be responsible for developing and executing go-to-market plans, driving regional portfolio management, and collaborating with global teams to tailor products to local markets.About the...