Pl/Sr Marketing Analyst

Há 5 dias

Santo Amaro, Brasil Novartis Tempo inteiro

**Summary**:LI-HybridLocation: São Paulo, SP, Brazil**About the Role**:At Novartis, our commitment is to reimagine medicine.As a Marketing Analyst, you will play a key role in supporting the company's brand strategies, contributing to the planning, execution, and analysis of marketing initiatives aligned with product life cycles and business objectives.**Main Responsibilities**- Support the Brand Marketing team in developing and implementing the brand's strategic and tactical plan;- Execute promotional campaigns, multichannel engagement actions, and events focused on physicians and stakeholders;- Manage and define the execution of national and international congresses, large-scale national events, promotional materials, and field force promotional events;- Co-create field force training to improve engagement and objection handling;- Collect and analyze market, competitor, and brand performance data, providing insights to optimize actions;- Manage relationships with advertising agencies, suppliers, and internal areas (Regulatory, Sales, Digital, Legal);- Ensure compliance of actions with pharmaceutical industry standards and regulations;- Contribute to planning and budget control for the brands under your responsibility;- Exercise indirect leadership and influence with internal stakeholders such as field force and district managers.**Mandatory Requirements**- Bachelor's degree in Marketing, Business Administration, Advertising, Pharmacy, or related fields;- Previous experience in marketing within the pharmaceutical industry;- Proactivity, agility, and organization are essential;- Strong communication skills and results-oriented mindset;- Sense of urgency, adaptability, and commitment.**Differentials**- Experience in product launches in the pharmaceutical industry;- Experience in the rare disease market;- Ability to analyze market data (IQVIA, Close-Up, etc.).DivisionInternationalBusiness UnitMarketingLocationBrazilSiteSanto AmaroCompany / Legal EntityBR03 (FCRS = BR003) NOVARTIS BIOCIENCIAS S.AFunctional AreaMarketingJob TypeFull timeEmployment TypeRegularShift WorkNo- VIDEONovartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.

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