Paid Search Manager

Há 4 dias


Maringá, Brasil Skillshare Tempo inteiro

Overview

About Skillshare

Skillshare is the leading learning community for creatives. With more than 30,000 expert-led classes in illustration, design, photography, video, marketing, and more, Skillshare empowers anyone, anywhere to learn new skills, share expertise, and unlock their creative potential.

Hundreds of thousands of member subscribers around the world come to Skillshare to discover new passions, advance careers, and connect with an inspiring community of teachers and peers.

Backed by top investors including Newspring Capital, OMERS Ventures, and Union Square Ventures, our mission is to build the world’s most thriving creative learning community.

The Role

We’re looking for a data-driven and strategic Paid Search Manager to own and optimize our campaigns across the Google Ads portfolio. Reporting to the Performance Marketing Lead, you will be responsible for driving profitable growth and maximizing subscription volume at an efficient CAC. This role sits at the core of our growth engine, requiring a deep understanding of campaign management, data analysis, and cross-functional collaboration to drive subscriptions and improve conversion rates across the funnel. You will be responsible for strategy, execution, and reporting, making data-driven decisions to scale our paid search efforts effectively.

Responsibilities
  • Manage and optimize campaigns across the full Google Ads portfolio, including Search, PMax, YouTube, Video Action, and others.
  • Lead keyword strategy and bidding across both branded and non-branded queries to maximize subscription volume at an efficient CAC.
  • Run a disciplined test-and-learn program across bidding, targeting, and funnel variations, and partner with internal data teams to evolve dashboards that surface actionable insights.
  • Drive Conversion Rate Optimization (CRO) initiatives within your channels by working cross-functionally with engineering and design to develop, implement, and maintain a testing roadmap.
  • Monitor campaign performance, generate actionable insights from data, and communicate data-driven decisions to key stakeholders.
  • Stay current on Google Ads and performance marketing trends, platform changes, privacy regulations, attribution strategies, and AI-powered search features to maximize performance.
What We’re Looking For
  • Experience: You have 3+ years of hands-on experience managing SEM and running PPC campaigns in Google Ads, ideally in a fast-paced environment like a subscription business or an agency.
  • Data-driven mindset: You have fluency in campaign data analysis and optimization, with proficiency in Google Sheets, cohort analysis, and ROAS modeling. You have a proven ability to translate numbers into actions.
  • Platform Expertise: You have a strong understanding of search and Google-owned ad placements, including Search, PMax, YouTube, App Campaigns, and Demand Gen.
  • Cross-functional collaborator: You have the ability to work effectively with product, web, creative, and analytics teams to optimize acquisition performance from end to end.
  • Excellent communicator: You can translate complex insights into clear decisions and communicate effectively to stakeholders within and outside of the marketing team.
  • Strategic owner: You are comfortable owning strategy, execution, and reporting, and are curious, commercially aware, and comfortable making quick decisions.
  • Mission alignment: You’re excited by Skillshare’s vision of building the world’s most thriving creative learning community.
Nice to Haves
  • Experience with other performance marketing channels such as Meta, TikTok, Pinterest, Reddit and others.
  • Experience with international markets outside of the US or managing global accounts.
  • Experience within startup or scale-up environments.
  • Experience working with ed-tech or subscription based companies.

At Skillshare, we believe creativity thrives in an inclusive environment. We’re excited to meet candidates from all backgrounds and experiences. If you’re passionate about what we do but don’t check every single box, we’d still love to hear from you — curiosity and growth matter most to us.

#J-18808-Ljbffr
  • Google PPC Manager

    2 semanas atrás


    Maringá, Brasil Right Hook Digital Tempo inteiro

    Overview Base pay range: $18,000.00/yr - $20,000.00/yr Job Title: Google PPC Manager (LATAM) Location: Remote Engagement: Contractor Experience: 2+ years in PPC for eCommerce Hours: 9am - 5pm Compensation: USD $20,000/p.a. (plus potential bonuses) About Us At Right Hook Digital, we\'re a global performance marketing agency dedicated to helping...

  • Sales Manager

    2 semanas atrás


    Maringá, Brasil Remote Jobs Tempo inteiro

    OverviewThe Mosaic Company (NYSE: MOS) is the world's leading integrated producer of concentrated phosphate and potash — two of the three most important nutrients in agriculture.We employ more than 13,000 people in six countries to serve farmers around the world.Our headquarters are in Lithia, Florida with operations throughout North America (U.S./Canada)...

  • Lifestyle Manager

    3 semanas atrás


    Maringá, Brasil Ten Lifestyle Group Tempo inteiro

    3 weeks ago Be among the first 25 applicants TEN is the global leader in lifestyle and travel concierge services. We partner with some of the world's most prestigious brands to deliver personalized, high-touch support to their most valued customers. As a Lifestyle Manager , you'll use your expertise in travel, hospitality, or dining to craft exceptional...

  • BIM MEP Project Manager

    3 semanas atrás


    Maringá, Brasil ENG Tempo inteiro

    We are ENG, a BIM Services provider with an agile and innovative work environment committed to delivering the future of BIM. We are currently looking for an MEP Project Manager to work within one of our MEP Modeling and Coordination Business Units on projects located in the United States. This is a fully remote position with a competitive compensation...

  • BIM MEP Project Manager

    3 semanas atrás


    Maringá, Paraná, Brasil ENG Tempo inteiro

    We are ENG, a BIM Services provider with an agile and innovative work environment committed to delivering the future of BIM. We are currently looking for an MEP Project Manager to work within one of our MEP Modeling and Coordination Business Units on projects located in the United States. This is a fully remote position with a competitive compensation...

  • Partner Success Manager

    2 semanas atrás


    Maringá, Brasil Huntress Tempo inteiro

    Overview Reports to: Manager, Partner Success Location: Remote US Compensation Range: $82,500 base with on-target earnings at $110,000 plus equity What We Do: Huntress is a fully remote, global team of passionate experts and ethical badasses on a mission to break down the barriers to cybersecurity. Whether creating purpose-built security solutions,...

  • Content Evaluator

    Há 6 dias


    Maringá, Brasil Bebeeassessment Tempo inteiro

    Personalized Internet AssessorWe are seeking a skilled freelance professional to provide high-quality feedback on various types of content.Job Description:As a Personalized Internet Assessor, you will be responsible for analyzing and rating search results for relevance and quality using an online tool.Your input will help improve the user experience for...


  • Maringá, Brasil Bluelight Tempo inteiro

    Digital Media Planner/Buyer - Remote, Latin AmericaBluelight is a leading software consultancy dedicated to designing and developing innovative technology that enhances users' lives.With a steadfast commitment to delivering exceptional service to our clients, Bluelight excels in its focus on quality and customer satisfaction.We are looking for someone with a...


  • Maringá, Brasil Sowelo Consulting Tempo inteiro

    Are you an innovative thinker passionate about Business Development and Networking?Have you excelled in Liquidity Tech Sales or related fields? If so, we have a remarkable opportunity for you! Our client is a leading entity specialized in FinTech solutions and pioneering technology.We are searching for a dedicated Business Development Manager to expand our...


  • Maringá, Brasil Crypto Pro Network Tempo inteiro

    Binance is seeking a strategic and data-driven Growth Marketing Manager to join our regional marketing team. Our objective is to expand reach to new audiences through partnerships and alliances and drive growth opportunities across the region. The ideal candidate possesses strong analytical skills and a deep understanding of digital marketing channels and...