Marketing Program Management Director

3 semanas atrás

São Paulo, São Paulo, Brasil Amzn Servicos de Varejo do Bra Tempo inteiro
10+ years' experience of developing and optimizing multifunctional marketing strategies including relevant experience in leadership roles, proven ability to influence others to deliver best possible results.
- Demonstrated experience in business forecasting, go-to-market planning and performance reporting, developing short-term plans and 3-5-year forecasts.
- Business fluency in written and verbal Portuguese and English, Spanish is a plus.
Job summary
Do you want to define the next generation of how and what Amazon customers are listening to?
The Marketing Program Management Director (Brazil) supports on implementation of the business and marketing strategy defined by Amazon Brazil leadership for the local service in close alignment with the international functional marketing teams to ensure a consistent execution across all the marketing pillars; Brand & Content Marketing, Customer Lifecycle and Product Marketing.
As Marketing Program Management Director, you will...
- Input into business forecasts for Brazil services managed by local and International leaderships and closely work with the functional teams to support delivery of the targets. The breadth of the role is varied and covers supporting business planning, business performance reviews and reporting, supports external vendor/agency/provider engagement, monitoring of local market-segment trends and the competitive landscape.
- Bring our customer obsession to the local customer, understanding and quantifying their needs and use them as inspiration for developing content, brand and acquisition plans.
- Work closely with the Country Manager for Brazil, Content Program Manager and functional marketing and content leaders, to help Amazon Brazil leadership to develop holistic business plans for evolving and elevating our spoken-word consumer propositions for Brazil.
- Liaise between Content and the regional functional marketing teams making sure the teams have the required information for the next key content launches and making sure that marketing-wise our marquee titles have the expected visibility.
- Working with the brand team to support a brand definition for Brazil services and ensure audiences the service as a highly relevant, local brand that is deeply immersed in the local culture.
- Collaborate with product marketing teams and provide input and advise teams to help develop the optimum UX and product solutions for complex and ambiguous product challenges.
- Thorough understanding and concrete experience operating in the digital content space in Brazil, entertainment industry structures and business models including subscriptions.
- Passionate about data, with the ability to deep dive in different marketing and content areas to challenge and raise the bar within the functional strategies and tactics to make sure the company reach its targets
- Exceptional persuasive written/verbal communication and presentation skills. Experience presenting to executive leaders and a variety of internal and external audiences.
- Ability to solve complex, cross-functional business problems while dealing with challenging deadlines and opposing priorities.

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