Marketing Specialist

Marketing Specialist - Events & Tradeshows Marketing Specialist - Events & Tradeshows

Are you passionate about creating unforgettable experiences and driving business and brand success through exceptional B2B events? We are seeking a highly motivated and experienced Marketing Specialist with a strong focus on events & tradeshows to join our dynamic marketing team.
At this position, you will play a very important role in bringing to life our B2B events strategy, ensuring strong planning, budget accuracy, and seamless production.
You will be responsible for :
B2B Events Strategy Execution

• Design and execute the rollout of the overall events strategy globally, aligning with the company's goals and objectives.
• Identify key target audiences and industries for each event to maximize lead generation and business opportunities.
• Help create strategies and personalized experiences for key accounts attending events to foster stronger client relationships.
• Ideate - with the support of the brand marketing leadership - brand activations and tradeshows strategies to boost brand awareness and positioning.
• Work cross-functionally to integrate events into broader marketing campaigns and initiatives.
• Serve as the central point of contact for all event-related initiatives across marketing, sales, partnerships, and executive leadership.
• Mentor junior team members and potentially manage direct reports or contractors involved in event execution.
  

Event Production, Planning and Result Tracking

• Oversee end-to-end event planning, ensuring that all logistics, timelines, and deliverables are met within budget.
• Coordinate with external vendors, venues, and partners to secure necessary resources and services for successful event execution.
• Create event collaterals, presentations, and promotional materials to enhance the event experience and brand visibility.
• Lead meetings before the sponsored events to track meeting scheduling alongside commercial teams.
• Post event: Closely follow up on results and documentation, helping to record and track all opportunities generated by the event.
  

Executive Engagement & Content Programming

• Partner with internal stakeholders to plan executive presence, speaker sessions, and closed-door client events at trade shows.
• Help shape event agendas, speaking slots, or roundtables to ensure thought leadership and strategic alignment.
  

Global Collaboration & Regional Support

• Coordinate with regional marketing teams to adapt the global event strategy for local relevance.
• Ensure consistent brand presence and experience across all touchpoints worldwide.
  

Procurement and Budget Management

• Manage event budgets, providing accurate cost estimates and tracking expenses throughout the planning process.
• Carry out internal processes related to procurement, compliance and legal for EBANX events, ensuring a seamless flow from onboarding vendors, to analyzing and following up on contracts to the invoice issuing and the final payment.
  

Main requirements for this position :

• Advanced English proficiency is required, as you will be communicating with global stakeholders and attending international events.
• Proven experience in event management and tradeshow production or field marketing
• Previous experience with industry key trade shows (Money2020, NRF, Shoptalk, MRC is a plus)
• Strong project management skills with the ability to handle multiple tasks simultaneously and meet tight deadlines.
• Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams, stakeholders, and vendors.
• Great attention to detail and ability to anticipate potential challenges in event planning and execution.
  

What else would we like to see? :

• Demonstrated creativity and resourcefulness in developing innovative event concepts and experiences.
• The analytical mindset to measure the success of events and provide insights for continuous improvement.
• Bachelor's degree in Marketing, Business, or a related field.
  

EBANX offers:

• Spanish, English, and Portuguese classes;
• Meal Allowance;
• Transportation voucher (if needed);
• WAVES - Program of goals and results (variable compensation);
• EBANX Play - Wellness (Gympass, e-Sports, SESC );
• EBANX Education: financial support for undergraduate, graduate, and MBA programs so you can develop important skills for your career;
• EBANX Skills: budget for workshops and courses;
• EBANX Flexible: Birthday Day Off;
• Semi-flexible hours (8 hours a day - Monday to Friday);
• EBANX Family: Daycare assistance, extended leave for caregivers and support program for children and pregnant women;
• EBANX Health: Health and Dental Insurance, with subsidy for dependents and medicine subsidy for ebankers;
• Life Insurance: Life Insurance 100% paid by EBANX;
• Blue Club: Exclusive discount for ebankers in bakeries, restaurants, courses, electronics stores, and more
  

Follow us on LinkedIn and check out our Instagram to learn more about the #ebanxlife. Seniority level

• Seniority level Mid-Senior level

Employment type

• Employment type Full-time

Job function

• Job function Marketing and Sales

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