Salesforce Business Analyst

Business Analyst Salesforce Marketing Cloud

Come to one of the biggest IT Services companies in the world Here you can transform your career

Why to join TCS? Here at TCS we believe that people make the difference, that's why we live a culture of unlimited learning full of opportunities for improvement and mutual development. The ideal scenario to expand ideas through the right tools, contributing to our success in a collaborative environment.

We are looking for Business Analyst Salesforce Marketing Cloud who wants to learn and transform his career.

In this role you will:

• Strong knowledge in Salesforce programming
• Digital marketing knowledge
• Good HTML/CSS knowledge
• Data segmentation, optimization, and management
• Extensive knowledge of database marketing
• Technical educational background in a related field (Bachelor’s degree, Master’s degree, etc.)
• Excellent interpersonal and communication skills
• Able to work independently
• The ability to provide quick solutions and recommendations
• Web analytics

And much better if you stand out for:

• Salesforce Marketing Cloud and Data Cloud certification
• Experience working with Agile methodology
• SQL
• Scripting and query
• Project management
• Knowledge in Data Cloud is a bonus

Key Responsibilities:

• Defining technical user stories, developing web applications, and designing integration services and APIs.
• Present interval executive-level Salesforce platform demonstrations, and run through all features (i.e. content builder, journey builder, etc.) upon request.
• Set up and configure data models.
• Develop scalable solutions based on business objectives, marketing metrics, and tech requirements.
• Design platform configuration and data feeds to run effective automated processes.
• Act as a hands-on consultant on wide-scale projects including email customer journey, and such.
• Identify and troubleshoot platform and data feed-related issues.
• Advise teams regarding the latest tech innovations, new business initiatives, third-party solutions, and effective email templates.
• Optimize internal processes based on team requests, opportunity gaps, and business requirements.
• Communicate project initiatives to relevant stakeholders.
• Responsible for Marketing Cloud development and Testing.
• Design and develop project Technical Design Documents.
• Responsible for Marketing Cloud and Testing Coordination (Unit / Performance and Load Testing).
• Collaborating with Client and offshore team.

Key Words:

Salesforce Marketing Cloud

Digital Marketing

HTML/CSS

What do we offer?

• Health insurance
• Life insurance
• Gympass
• TCS Cares – free 0800 that provides psychological assistance (24 hrs/day), legal, social and financial assistance to associates
• Partnership with SESC
• Reimbursement of Certifications
• Free TCS Learning Portal – Online courses and live training
• International experience opportunity
• Discount Partnership with Universities and Language Schools
• Bring Your Buddy – By referring people you become eligible to receive a bonus for each hire
• TCS Gems – Recognition for performance
• Xcelerate – Free Mentoring Career Platform
• Tata Consultancy Services is an equal opportunity employer, our commitment to diversity & inclusion drives our efforts to provide equal opportunity to all candidates who meet our required knowledge & competency needs, irrespective of any socio-economic background, race, color, national origin, religion, sex, gender identity/expression, age, marital status, disability, sexual orientation or any others. We encourage anyone interested to build a career in TCS to participate in our recruitment & selection process.
• At Tata Consultancy Services we promote an inclusive culture, we always work for equity. This applies to Gender, People with Disabilities, LGBTQIA+, Religion, Race, Ethnicity. All our opportunities are based on these principles. We think of different actions of inclusion and social responsibility, in order to build a TCS that respects each person. Our motto is Inclusion without exception.