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Public Relations Manager
2 meses atrás
Job Overview:
As a Public Relations Manager at TL Portfolio, you will play a key role in enhancing the visibility and reputation of our customers in the national media landscape. You will be responsible for developing and implementing strategic communication plans, fostering relationships with journalists and content creators, and ensuring effective communication with clients. This role requires a dynamic individual with excellent communication skills, a proactive approach, and a deep understanding of the media landscape.
Responsibilities:
- Media Promotion: Prepare weekly communications highlighting news and topics related to TL Portfolio customers for national media exposure. Develop and maintain strong relationships with journalists and content creators to secure positive coverage.
- Database Management: Manage and update databases for media contacts, ensuring accuracy and relevance. Utilize mailing lists to distribute press releases and other relevant communications effectively.
- Reporting: Prepare monthly reports for clients, providing insights into media coverage, campaign performance, and future strategies.
- Translation and Adaptation: Translate and adapt client texts for the Mexican market, ensuring cultural relevance and language appropriateness.
- Strategic Communication: Create strategic communication materials for potential clients, showcasing the value and impact of TL Portfolio services.
- Client Communication: Communicate with customers in English through calls and emails, providing updates, addressing inquiries, and ensuring overall client satisfaction.
- Performance Incentives: Depending on your performance and development within the company, there is the possibility of participating in and organizing press trips to further enhance your skills and contribute to company objectives.
Qualifications:
- Bachelor’s degree in Public Relations, Communications, Journalism, or a related field.
- Proven experience in public relations or a similar role.
- Strong written and verbal communication skills in both English and Spanish.
- Excellent relationship-building skills with media professionals and clients.
- Proficient in database management and media outreach tools.
- Strategic thinking and ability to adapt communication strategies for different markets.
- Results-oriented with a focus on achieving measurable outcomes.
Benefits:
- Competitive salary
- Performance-based bonuses
- Opportunities for professional development and training
- Dynamic and collaborative work environment
- Join TL Portfolio and contribute to the success of our clients through impactful public relations strategies