Dynamic Marketing Professional

1 semana atrás

Montenegro, Rio Grande do Sul, Brasil beBeeMarketing Tempo inteiro R$72.000 - R$108.000
Career Overview

As a leading online school, we empower individuals to succeed in technology through flexible studies and career mentoring. Our mission is to help people change their lives by providing resume and portfolio preparation, and guaranteed employment after the course.

We boast an impressive employability rate of 87% among graduates from our Web Development, Quality Assurance (QA), Data Analytics, and Data Science programs.

About the Role

We seek a highly skilled Marketing Strategist to analyze customer data, create trigger communications, and execute special email campaigns.

The ideal candidate must be highly analytical, able to identify customer segments, and comfortable working with various communication channels, including email marketing, SMS marketing, and messengers.

Key Responsibilities:
  • Analyze customer data and create customer segments for marketing campaigns
  • Develop trigger communications for different customer segments to drive conversions
  • Plan and execute special email campaigns to drive revenue
  • Utilize email marketing, SMS marketing, and messengers to drive engagement and revenue
  • Analyze campaign results and adjust communication strategies to improve results
  • Create A/B tests to optimize messaging and increase performance
  • Develop reports on the success of campaigns and provide recommendations for improvement
Requirements
  • Minimum of 3 years of experience in CRM marketing
  • Proven experience with email marketing, SMS marketing, and messengers
  • Strong analytical skills with experience in data analysis and segmentation
  • Experience working with CRM tools such as Customer.io
  • Familiarity with Customer.io features and functions for segmentation, lead nurturing, and campaign management
  • Experience setting up and managing automated workflows within CRMs
  • Ability to integrate these tools with other marketing technologies to create a seamless customer experience
  • Excellent written and verbal communication skills in English
  • Strong project management and organizational skills
  • Ability to work well in a team environment and collaborate with other departments
What We Can Offer
  • Competitive compensation

As a valued member of our team, you will have opportunities to grow and develop your skills in a dynamic and supportive environment.

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