Driving Expansion Through Strategic Marketing

Há 4 dias

São Paulo, São Paulo, Brasil beBeeMarketing Tempo inteiro R$80.000 - R$120.000
Job Title: Strategic Marketing Lead

We are seeking a highly skilled and experienced marketing professional to join our team in Brazil. As a Strategic Marketing Lead, you will play a key role in driving the expansion of new programs in Brazil, responsible for launching the Amazon Logistics brand and developing the delivery partner recruitment, activation and engagement strategy.

Key Responsibilities:
- Work at the strategic level to champion bold and creative ideas, and at a tactical level to ensure execution excellence of plans.
- Own top-level marketing plan and goals, and ensure that the team meets its related objectives.
- Be responsible for delivery partner acquisition and engagement in Brazil, including managing recruitment funnels and developing marketing recruitment and lifecycle materials.
- Develop communications for our delivery partners, maintaining the Amazon Logistics brand voice and localizing content to fit with the Brazil market's needs.
- Maintain and refine scalable, repeatable and comparable methods of measurement and performance tracking for campaigns.
- Earn trust from internal and external partners, manage multiple projects, and balancing contending priorities in a rapidly changing environment.
- Conduct data analysis to identify forward looking capacity risks. Identify gaps in driver capacity and work with stakeholders to address proactively.

Required Skills and Qualifications:
- MBA, Masters or advanced degree;
- Proven track record of creating and executing integrated marketing campaigns using tactics that include digital advertising, lead nurture programs, live events, webinars, and social media;
- Strong sense of brand and editorial voice, with the ability to harmonize message across multiple channels and marketing vehicles, as well as localize content to fit with the Brazil market;
- Team player and leader with the ability to influence, work cross functionally, build relationships with key stakeholders, and thrive highly collaborative fast paced environment;
- Strong project management skills and experience, including owning end-to-end-solutions, and managing multiple stakeholders and projects at once;
- Comfortable with ambiguity, and ability to work independently and autonomously;
- Experience working internationally;

Benefits:
- Opportunity to work with a world class last mile operation, significantly complimented by Amazon Logistics;
- Chance to drive expansion of new programs in Brazil;
- Collaborative and fast-paced work environment;
- Ability to earn trust from internal and external partners and manage multiple projects simultaneously;

Others:
- This is a challenging and rewarding opportunity for a motivated and experienced marketing professional to make a real impact in Brazil.;

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