Brazil Brand Strategist

1 dia atrás

São Paulo, São Paulo, Brasil beBeeBrand Tempo inteiro R$90.000 - R$110.000
Brazil Brand Management Role

Job Overview

We are seeking a dynamic Brand Manager to join our team in Sao Paulo, Brazil. The successful candidate will be responsible for developing and executing brand strategies that drive business growth and market leadership.

Key Responsibilities:

  • Develop and execute comprehensive brand plans aligned with global and regional strategies.
  • Collaborate with partners to ensure seamless execution of brand initiatives.
  • Lead the development of marketing campaigns, including media planning and budget approval.
  • Drive product innovation and packaging development through insightful analysis and consumer research.
  • Develop and implement pricing strategies in collaboration with finance, sales, and partner teams.
  • Manage innovation project developments from opportunity to launch.
  • Oversee 360-degree brand business activation, from plan to market execution.
  • Lead media planning management and PR agency relationships.
  • Develop and implement consumer research agendas, including local analysis and ad-hoc research.
  • Execute and monitor brand marketing budgets.
  • Coach and mentor junior team members.
  • Monitor competitors' activities and provide consumer insights to regional management.

Required Skills and Qualifications

  • Proven experience in brand management, with a solid business background.
  • Strong knowledge of marketing drivers, including product development, advertising, media, promotions, and trade.
  • Consumer and market dynamics expertise.
  • Product innovation skills and strategic thinking.
  • Adaptability to work in a flexible and innovative culture.
  • Team player and builder with excellent communication and influencing skills.
  • Project management experience.

What We Offer

  • A competitive compensation package.
  • A dynamic and inclusive work environment.
  • Opportunities for professional growth and development.
  • Chance to work on impactful projects for the business.
  • Volunteer programs to give back to the community.

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