Digital Strategy Director
1 semana atrás
About the Opportunity:
We are a team driven by innovation and committed to delivering exceptional customer experiences.
Main Responsibilities:- Develop and execute comprehensive digital marketing strategies aligned with business goals.
- Analyze campaign performance, identify trends, and optimize spend and strategy accordingly.
- Collaborate with cross-functional teams to design and implement new growth initiatives.
- Design and measure experiments and conversion tests to inform data-driven decisions.
- Utilize analytical expertise to evaluate end-to-end customer journeys across multiple touch points.
- Instrument conversion points and optimize user funnels for improved efficiency.
- Work with external partners and vendors to drive collaborative results.
- Evaluate emerging technologies and provide thought leadership on their adoption.
About You:
Experience: Digital Marketing, Project Management, Product Marketing.
Soft Skills: Communication, Organization, Innovative Thinking.
Technical Skills: Data Analysis, Dashboard Development, Google Analytics, Paid Media Knowledge, Power BI, Advanced Excel, PowerPoint.
Languages: English (fluent), Portuguese (advanced).
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