
Chief Marketing Strategist
Há 3 dias
We are seeking an experienced Marketing Technology professional to join our team. As a VP, Technology, you will play a key role in developing and implementing marketing solutions that drive business growth.
You will work closely with clients to understand their marketing needs and develop tailored solutions that meet their requirements.
Your responsibilities will include analyzing client data, identifying areas for improvement, and proposing strategic roadmaps for application/workflow/tool changes.
You will also be responsible for recommending cross-channel campaign journeys, user interfaces, and touchpoints that support client marketing activities.
Furthermore, you will assist with analysis of marketing data and recommend data integration into Campaign and Analytics Management Systems.
You will lead configuration/customization initiatives for Marketing tools like Salesforce Marketing Cloud, Adobe Campaigns, etc.
In addition, you will analyze non-functional requirements that the system should support and ensure these are implemented as part of the technical solution.
Lastly, you will manage work assignments for people reporting to you and provide career management support.
Requirements:- 12+ years of IT experience, with 5+ years working in Marketing Technology space applied to Precision Marketing
- Demonstrated experience of working with Marketing Automation solutions such as Salesforce Marketing Cloud, Adobe Campaigns/Journey Optimizer
- Experience with Configuration and Deployment of multi-channel Marketing Campaigns and implementing Data Driven Decisioning Workflows
- Strong experience in Technical/Functional design and Solutions Architecture
- Experience with the design of UI applications (web and mobile)
- Experience with management of CMS/DAM solutions in the context of Creative Automation
- Familiarity with any Cloud Platforms from AWS, Azure or GCP
- Experience with Data Analytics and mapping it to Campaign Performance
- Fully Client facing and willing to problem solve with the Clients, and internal teams
- Capable of leading and running effective technical work-sessions with Clients
- Solutions-oriented, Collaborative, and with great people skills
- Detail oriented, organized, and with ability to meet deadlines while working several projects simultaneously
- A self-driven individual with the capability and spirit to build/manage a team
We offer a competitive salary and comprehensive benefits plan.
Benefits for this role include health/vision/dental insurance, 401(k), stock options, Healthcare & Dependent Flexible Spending Accounts, vacation, sick, and personal days, paid parental leave and disability benefits.
Equal Employment Opportunity:-
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