Strategic Product Marketing Manager São Paulo

1 semana atrás


São Paulo, São Paulo, Brasil Tbwa ChiatDay Inc Tempo inteiro

About the Role

The Product Marketing Manager will be responsible for developing go-to-market strategies and playbooks that enable teams across the globe to market VTEX’s products. This includes research and data analysis to inform messaging and positioning of our products for different markets, personas, and industries.

Key Responsibilities

  • Work closely with sales and product teams to develop go-to-market strategies and playbooks.
  • Research and use data to inform messaging and positioning of our products.
  • Conduct market analysis to have a deep understanding of the competitive landscape.
  • Lead and be accountable for product launches, from establishing phased roadmaps to planning, executing, and enabling regional marketing, sales, and CX teams.
  • Educate internal and external stakeholders on our positioning, buyers, users, and influencers' needs, product capabilities, and benefits.
  • Create marketing programs and sales collateral that articulate the benefits of our products and help move prospects and customers through the sales cycle.

Requirements

  • 3+ years of experience in product marketing, with experience in to mid to enterprise-level B2B SaaS as a plus.
  • Proven track record and hands-on experience with leading and coordinating initiatives across product and sales & marketing organizations.
  • Craft obsession and deeply care about consistency, tone of voice, and look-and-feel of our brand.
  • Proficiency in written communication with an ear for 'voice' and an eye for grammar/spelling.
  • Metrics-driven and analytical; proven ability to prioritize, drive, and achieve results.
  • Systemic thinking to provide simple solutions to complex problems.
  • Great communication skills to talk about our work, product, and industry in an engaging and easy to understand way.
  • Digital commerce experience preferred.

About VTEX

VTEX is the composable and complete commerce platform that delivers more efficiency and less maintenance to organizations seeking to make smarter IT investments and modernize their tech stack.

Benefits

  • Competitive compensation.
  • Profit-sharing.
  • Possibility to join our equity program.
  • Transportation assistance.
  • Health, dental, and life insurance.
  • Child Care assistance.
  • Extended parental leaves.
  • Free shipping on 1000+ VTEX stores.

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