
Digital Growth Strategist
1 semana atrás
Metrobi is a startup backed by venture capital and an alumnus of one of the leading accelerators in the United States.
We operate across multiple states with plans for further growth, connecting delivery drivers with local makers and wholesalers to power last-mile deliveries through our technology-driven service.
This role offers a dynamic environment where collaboration, innovation, and changing the way things move are at the forefront of our work.
Key benefits:
- Contribute to the development of performance marketing strategies.
- A fast-paced environment that offers opportunities to test and learn.
- Achieve significant impacts on conversions and revenue.
- Pursue international team experience in a supportive work environment.
- Daily learning opportunities in a fast-paced setting.
About this Role
As a data-driven Digital Marketing Specialist, you'll excel at experimenting, optimizing, and scaling growth. If you enjoy A/B testing, ad optimization, and finding winning formulas, this is your chance.
Your Key Responsibilities:
- Manage and optimize Facebook Ads & Google Ads campaigns for maximum ROI.
- Create compelling ad copies using design tools like Photoshop or Canva.
- Build and iterate on landing pages (WordPress + Elementor), testing layouts and CTAs.
- Run continuous A/B tests & experiments to boost conversion rates.
- Track, analyze, and report performance using analytics tools.
We're looking for someone with:
- Proven expertise in Facebook Ads Manager & Google Ads.
- Strong knowledge of Conversion Rate Optimization (CRO) and A/B testing.
- An analytical mindset with comfort in CRO tools like GA4 or GTM.
- Creative problem-solving skills through experimentation and iteration.
- Hands-on experience with WordPress & Elementor.
Nice to have:
- SEO basics
- Basic HTML/CSS
- Understanding of UI/UX principles for user journeys.
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