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Mastering Brand Strategy: A Senior Brand Manager Position
2 semanas atrás
We are seeking a seasoned Senior Brand Manager to join our team in Brazil. This is an exciting opportunity for someone who wants to take their brand management skills to the next level and contribute to the success of our company.
About the RoleThis role involves leading local brand initiatives and acting as brand guardian, collaborating with marketing teams to ensure all communications align with brand guidelines and strategy.
- Develop and implement effective brand strategies to engage sports and entertainment fans
- Work closely with the global brand team to localize campaigns for market relevance
- Collaborate with sponsorship and partnerships teams to align ambassadors and partners with brand frameworks
- Manage relationships with external and internal creative agencies to optimize processes and efficiency
To be successful in this role, you will need:
- At least 10 years of experience in a brand role within a fast-paced, regulated market such as gambling, fintech, or drinks, preferably with online and multichannel experience
- A proven track record of managing successful brand campaigns and activations across multiple channels
- Experience managing agencies and providing clear creative feedback
- Experience working with media partners (advantageous)
- Experience in a global business with central and local operations (highly desirable)
- Demonstrates creative thinking and attention to detail
- Is highly organized, capable of managing multiple priorities and deadlines under pressure
- Possesses outstanding communication skills in Brazilian Portuguese and English; Spanish is a plus
- Holds a Bachelor's degree in communications, marketing, or a related field; a Master's degree is aplus
You will be responsible for:
- Leading local brand initiatives and acting as brand guardian
- Collaborating with marketing teams to ensure all communications align with brand guidelines and strategy
- Working with the global brand team to localize campaigns for market relevance
- Collaborating with sponsorship and partnerships teams to align ambassadors and partners with brand frameworks
- Managing relationships with external and internal creative agencies to optimize processes and efficiency
Our company is a global tech and entertainment company delivering innovative sports betting and gaming experiences. We operate in over 12 countries and are committed to compliance and best practices.
We offer a dynamic and challenging work environment with opportunities for growth and development.
