Web Data Insights Specialist

1 dia atrás

Manaus, Amazonas, Brasil beBeeAttribution Tempo inteiro R$74.560 - R$98.855
Job Title">

We are seeking a skilled Analytics and Attribution Expert to join our team. As an Analytics and Attribution Expert, you will play a vital role in ensuring the accuracy and reliability of our clients' data.

This is an exciting opportunity for someone who is passionate about solving complex attribution puzzles and making sure every click and conversion is tracked accurately.

Key Responsibilities:

  • Implement, audit, and optimize Google Analytics 4 (GA4) setups with a focus on accurate attribution.
  • Build and manage Google Tag Manager (GTM) containers for event, conversion, and cross-platform tracking.
  • Configure and troubleshoot pixels, events, and APIs (Google Ads, Meta, TikTok, etc.).
  • Identify and fix attribution gaps across websites, cross-domain setups, and multiple platforms.
  • Align tracking setups with paid media campaigns to ensure reliable reporting.
  • Create dashboards (Looker Studio or similar) that make performance data easy to understand.
  • Document setups clearly and collaborate with performance marketing teams.

Required Skills & Experience:

  • 3–5 years of hands-on experience with GA4 and GTM.
  • Proven expertise in attribution across Google Ads, Meta, and other major ad platforms.
  • Strong understanding of GA4's event/data model and GTM implementation best practices.
  • Ability to troubleshoot tracking issues such as misfiring tags, duplicate events, or broken data layers.
  • Familiarity with conversion APIs, consent mode, and privacy-first tracking setups.
  • Clear communication skills to bridge technical insights with business needs.

Nice to Have:

  • Experience with server-side tagging and advanced data pipelines (e.g., BigQuery).
  • Knowledge of JavaScript for advanced tracking setups.
  • Experience building attribution-focused reporting frameworks.

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