Senior Product Marketing Specialist

Há 6 dias

São Paulo, São Paulo, Brasil beBeeMarketing Tempo inteiro R$90.000 - R$121.000

Product Marketing Professional

A dynamic technology organization is seeking an experienced Product Marketing Manager to drive go-to-market strategies for cutting-edge products.

As a key member of the product marketing team, you will own the development and execution of GTM plans, creating compelling value propositions, and delivering sales and marketing collateral. Your expertise will be essential in building strong relationships with stakeholders, including product management, engineering, and the analyst community.

You will report directly to the Director of Product Marketing, working closely together to identify market opportunities and develop effective strategies to capitalize on them.

Responsibilities

  • Develop and execute comprehensive go-to-market plans for edge computing, serverless, and security products
  • Create and refine positioning, messaging, and value propositions that resonate with target audiences
  • Design and deliver sales and marketing collateral, ensuring consistency across all channels
  • Lead webinars and workshops, fostering engagement and driving business outcomes
  • Cultivate deep insights from customer interactions, sales calls, market research, and industry trends
  • Foster strong relationships with analysts, staying informed about industry developments and best practices

Requirements

  • 5+ years of experience in product marketing, with 3 years in security, DevOps, or serverless
  • Bachelor's degree or higher in a technical field or equivalent work experience
  • Excellent written and verbal communication skills
  • Proven ability to develop and refine buyer personas, driving personalized marketing initiatives
  • Collaborate with cross-functional teams to analyze market dynamics, identify areas for improvement, and inform strategic decisions
  • Demonstrated understanding of software-defined principles, DevOps, DevSecOps, CI/CD pipelines, and automation tools
  • Travel to conferences and events, representing the company and building industry connections

What We Offer

A competitive benefits package, including health, dental, and vision insurance

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