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Drive Business Growth as a Market Development Manager

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Job Overview

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  • The position of Senior Manager Market Development Management involves leading the growth agenda with bottlers and regions, aligning local and regional strategy and plans with “Bottlers” for the FAB (Flavored Alcohol Beverage) category.
  • As an intrapreneur, you will build and lead a “start-up” in Latin America with the resources and backing of The Coca-Cola Company.
  • You will build value-based relationships with bottlers around Alcobev/FAB by influencing and engaging them in key operations strategies.
  • You will align Alcobev/FAB guidelines and execute commercial plans with bottlers.
  • You will develop specific Alcobev capabilities in bottlers.
  • You will report bottler alignment to Coca Cola Company guidelines for FAB (Flavored Alcohol Beverage) and Alcobev.
  • You will monitor business performance through periodic reports.
  • You will lead Alcobev franchise operation in the Zone, developing and recommending short- and long-range objectives consistent with organization guidelines.
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About You

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  • You must have 12+ years of business and/or functional experience in operation/strategy related areas within the alcohol industry, desired experience within Coca Cola System.
  • You must hold a Bachelor’s degree in Business, Marketing, or related field is required; Master’s or MBA degree is highly preferred.
  • You must be fluent in Portuguese and English; Spanish is highly desired.
  • You must have a proven trajectory of collaborating and influencing multifunctional peers.
  • You must be able to work in a diverse cultural environment, efficient communicator, and influencer, comfortable with ambiguity, and willingness to challenge the status quo.
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