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Strategic Marketing Analyst

3 semanas atrás

São Paulo, São Paulo, Brasil beBeeOptimization Tempo inteiro R$208.000 - R$248.000
Key Roles and Responsibilities

Our organization is seeking a strategic marketing analyst with expertise in conversion rate optimization (CRO) to join our paid media team.


The ideal candidate will have experience analyzing and optimizing landing pages, developing data analysis dashboards, and collaborating directly with the paid media team to align page optimization strategies with campaign objectives.


This role involves leading the CRO strategy, planning, executing, and analyzing A/B and multivariate tests on landing pages and other user touchpoints. The successful candidate will also develop detailed reports and dashboards to communicate test results and optimization impact to stakeholders.


Additionally, this professional will analyze campaign and user behavior data using Google Analytics and other tools to generate insights and guide optimizations. They will create and optimize high-performance landing pages using platforms like WordPress and Webflow.


Key responsibilities include:

  • Leading the CRO strategy and planning, executing, and analyzing A/B and multivariate tests.
  • Developing detailed reports and dashboards to communicate test results and optimization impact.
  • Collaborating directly with the paid media team to align page optimization strategies with campaign objectives.
  • Analyzing campaign and user behavior data to generate insights and guide optimizations.
  • Creating and optimizing high-performance landing pages using platforms like WordPress and Webflow.

Requirements and Qualifications

For this role, we are looking for a highly analytical individual with a strong understanding of digital marketing data analysis. The ideal candidate will have proven experience in CRO and proficiency in A/B testing and personalization tools.


Additional qualifications include:

  • Expertise in Google Analytics for analyzing user behavior and page performance.
  • Hands-on experience creating and managing landing pages on platforms like WordPress and Webflow.
  • Proven knowledge of data analysis and visualization tools such as Tableau and Looker Studio.
  • Knowledge of paid media platforms like Google Ads and LinkedIn Ads.

Benefits and Perks

Our organization offers a range of benefits and perks to support the well-being and success of our employees.


  • Medical and dental insurance.
  • Life insurance.
  • Psychological assistance for employees and their dependents.
  • Complementary nutrition assistance.
  • Vet insurance.
  • Flexible working hours.
  • Maternity leave (6 months) / paternity leave (3 months).
  • Birthday day off.
  • Marriage leave (7 days).
  • Bereavement leave (10 days).
  • Pet bereavement leave (2 days).
  • Labor law classes.
  • Flexible monthly meal allowance.
  • Monthly home office allowance.
  • Home office setup allowance.
  • Babysitting/elementary school allowance.
  • Individual funeral aid.
  • Payroll loan.
  • Udemy access.
  • Coworking space access.

Join our team and take advantage of these benefits and more


Other Information

This is a full-time position in the marketing industry with mid-senior level seniority.


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