
Marketing Analyst
Há 7 dias
**Why being part of Coca Cola Latin America?**
We’re accelerating our momentum as the fastest growing large consumer goods company in Latin America. People are our focus when we’re collaborating with our diverse network of locally connected bottling partners, and when we’re returning every drop of water we use to communities and nature. We empower our employees to challenge the status quo, make bold recommendations, experiment, and adapt, so we can grow together and make a great business even better.
**What You’ll Do for Us**
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Collaborate to develop and implement Brasil Portfolio Strategy** detecting business opportunities with value added analysis from local context, consumer, distribution channels and brands & category performance.
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Participate in local calendars alignment & plans integration** with operations, bottlers and all marketing & company areas (finance, technical, PAC, SRA).
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Manage DME of assigned projects ensuring** fully funded business** and participate in DME** conversations/negotiations with Bottling Partners.
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Provide market insights** and **drive alignment** across functions, to help prioritize opportunities and advance execution of programs. Monitor the local competitive scenario.
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Live & Promote **the 5 core leadership behaviors and live the new culture values.
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Business Plan**:Deliver assigned projects & brands results in full integration with operations and bottlers addressing locally relevant issues & participating in DME allocation. Lead multidisciplinary teams to become projects
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Projects Implementation and supervision**, **DME management, P&L responsibility**: execute Integrated Marketing Programs and DME management in alignment with operations team. Participate in calendar & DME definition. Execute, based in BP priorities, day-to-day action plans in the market. Post evaluate plans feeding back all necessary learnings.
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System management**: Participate in the dialogue and influence local operation function and Bottlers on day to day topics. Identify and address local marketing or brand related issues risen by the local Bottlers or operations and propose & coordinate action plans to provide solutions.
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Provide local data & insights** and drive alignment across functions to ensure local relevance on implemented plans. Identify and propose local initiatives opportunities in Brasil market and distribution channels. Monitor the local competitive scenario
**Qualifications and Requirements**
- Years of Experience: 2-5 years of experience in Marketing / Shopper Marketing areas.
- Skills: Innovation, Leadership, Communication, Persuasion and negotiation skills.
- Location: based in Brasil (flexible city)
**What We Can Do for You**
- **Iconic & Innovative Brands**: Our portfolio represents over 250 products with some of the most popular brands in the world, including Coca-Cola, Sprite, Fanta, Powerade, Fuzetea and more
- **Expansive & Diverse Customers**: We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatres, and restaurants
- **Purpose Driven**: Purpose driven approach that empowers our people to protect the environment and communities we serve while delivering safe & quality products**.**:
- **Global Connections**:Allows you to develop, enhance and maintain global connections that allow us to move faster and learn from others.
- **Community of Belonging**:We’re an organization that believes our ability to continually grow and build the right atmosphere where people feel safe and empowered, lets you bring your best self to work.
**Our Purpose and Growth Culture**:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.
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