eCommerce Manager Marketing

Why Ansell?

At Ansell, we stay two steps ahead of workplace risk to deliver innovative safety solutions that enhance people's quality of life. As a global leader in protection solutions, we design and develop a wide range of products including gloves, clothing, and other protective gear to keep workers safe and productive across industrial, medical, and consumer applications.

Discover more about our company, our people, and our values by visiting us at Ansell.

Ansell is looking for an eCommerce Manager to join our team in Queretaro

The primary purpose of this position is to drive profitable market share growth for Ansell solutions by leading E-Commerce activities in the LAC region. Our overriding goal is to maximize Ansell's penetration within E- Commerce. This is inclusive of but not limited to Mercado Libre, Amazon, web store, and other retailer marketplaces.

In this capacity, the E-Commerce Marketing Manager is responsible for contributing to the development and leading the execution of the LAC regional eCommerce strategy. This strategy will focus on driving sales, gaining market share and the optimization of Marketplaces, Brazil Webstore, and launching other regional webstores to support the LAC Commercial plans, better serving digitally focused customers across Latin America. This role will also provide support to the regional distributors e-commerce sites, be the primary point of contact for Mercado Libre, Amazon and other marketplaces, analyzing consumer behavior within the eCommerce businesses and understanding marketing trends to anticipate the needs of our evolving eCommerce channel strategy. This position will be also leading the team or agency working on Amazon Advertising and Content Enhancement.

What your role will be?

·       Lead the operations, growth strategy and execution of the regional webstore(s) to serve known personas and new customers / visitors in partnership with IT, Logistics, and Customer Service.

·       Lead marketing initiatives to increase e-commerce sales; this includes guiding Marketing Specialist on the set up and optimization of Marketplace stores. Responsible for leading the team to achieve financial targets identified in the eCommerce business.

·       Guide the regional cross-functional team to generate demand with target personas collaborating with content and analytics teams.

·       Manage two direct reports\: 1- eCommerce Specialist Mexico and 2- eCommerce Specialist Brazil.

·       Support the regional e-commerce ecosystem by guiding the team in Best Practices for the operational side of the business (forecast, supply, order management, chargeback, IT and logistics) as well as the commercial aspects (assortment, price, content and advertising).

·       Generate regional e-commerce strategy as it relates to: channels to prioritize, audiences to target and size of opportunity to chase.  Partner with regional marketing team to ensure the optimal digital journey for customers in Latin America.

·       Report trends, learning and next steps to marketing organization and leadership team. Leverage analytics tools to map out webstore shopper's behavior and come back with optimization opportunities to increase conversion and basket size.

·       Enable product and company reviews to enhance customer experience. Identify and prioritize enhancement opportunities as part of the webstore roadmap

Explore different Go-To-Market strategies with the corresponding back-end and financial implications. Including but not limited to distribution channels, systems, pricing and targeting

What will you bring to Ansell? 

B.A. or B.S. degree. Degree in marketing preferred

E-Commerce Marketing: 5 to 8 years (Required)

Knowledge and Skills

·       Proven success track record of launching, managing and growing webstores from a marketing demand generation and technical back-end admin perspective in multiple countries across Latin America (Brazil and Mexico+) 

·       Strong project management skills and a bias for action

·       Experience with Marketplaces, including Mercado Libre, Amazon, and SEO implementation Digital marketing experience, especially within Advertising

·       Strong understanding of digital marketing and E-Commerce channel

·       Exceptional communication skills

·       Solid understanding of eCommerce operations, forecasting and supply chain management

·       Experience in managing teams, including direct reports

·       Sound understanding of optimal eCommerce tech stack and ability to translate into business case

Join us to lead the world to a safer future, apply today

Equal Opportunity Employer:

Ansell is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee based on race, color, religion, creed, national origin or ancestry, sex, age, physical or mental disability, veteran or military status, genetic information, marital status, parental status, or any other legally recognized protected basis under federal, state, or local law. The information collected by this application is solely to determine suitability for employment, verify identity, and maintain employment statistics on applicants. Applicants with disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Ansell. Please inform the company's personnel representative if you need assistance completing this application or to otherwise participate in the application process. 

Ansell is an EO Employer – M/F/Vets/Disabled and other protected categories.

Our Commitment to Belonging and Inclusion:

Ansell's vision is about creating safe spaces where all perspectives are valued alongside individual contributions. When we say that everyone deserves to belong, feel included and empowered at work., it's not just words. We want applicants to know that we endeavor to create an inclusive environment that will consider all, regardless of age, gender, background, disability, veteran status, or experience alone It's what drives Ansell as an organization towards a workforce that reflects the communities in which we operate, it's what drives us to serve our customers and stakeholders with pride, and it's what differentiates Ansell.

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