Seller operation
Há 2 dias
Seller Operation
Job Title: Seller Operation
Job Descriptions:
1.
Merchant Collaboration Development and Relationship Management
- Serve as the primary point of contact for assigned merchants, building trust through proactive communication.
- Understand merchant KPIs (GMV targets, AOV, conversion rates) and align agency resources to support goal achievement.
- Collaborate with merchants to co-develop growth strategies tailored to their brand voice and audience.
- Manage relationship with Tiktok team and Resolve escalations promptly (e.g., account suspensions, payment delays, policy violations) by liaising with TikTok's merchant support team and internal stakeholders.
2.
Operational Process Management
- Streamline merchant onboarding and day-to-day operations by documenting SOPs (Standard Operating Procedures) for account setup, content approval, ad account linking, and performance review.
- Manage merchant support and ensure timely resolution.
- Coordinate with cross-functional teams to align merchant needs with agency capabilities.
3.
Performance Coaching & Growth Optimization
- Track and report on key merchant health metrics: GMV, order volume, etc to identify growth bottlenecks and provide solutions to ensure continuous improvement.
- Provide actionable insights and coaching: train merchants on content best practices, advertising optimization, and product listing improvements.
- Drive merchant upsell/cross-sell opportunities by leveraging platforms and agency's resources.
- Build and maintain dashboards to visualize merchant performance trends and flag underperforming accounts periodically.
- Generate weekly/monthly operational reports for internal leadership, highlighting positive and negative points, challenges, and improvement plans.
4.
Market Insights & Feedback Loop
- Collect and synthesize merchant feedback on platform pain points and share with TikTok's product/operations teams to influence platform improvements.
- Monitor industry trends (e.g., emerging content formats, consumer behavior shifts) and share actionable reports with merchants to keep them ahead of competitors.
Qualifications
Education & Experience
- Bachelor's degree in Business Administration, Marketing, E-commerce, or related field.
- 5+ years of experience in merchant BD, account management, or e-commerce operations, preferably within TikTok Shop, Amazon, or similar social commerce platforms.
- Familiar with e-commerce operations workflows.
- Exceptional communication and relationship-building skills, with the ability to influence merchants and internal stakeholders.
- Strong ownership with analytical mindset on data-driven decision-making.
- Adaptability to fast-paced environments; ability to manage multiple priorities (merchants, projects, deadlines).
- Fluent in English speaking and writing.
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