Marketing Officer
Há 20 horas
We are a dynamic leader in the iGaming industry, building a next-generation entertainment brand combining offline activations and digital experiences — and we're looking for a Marketing Officer with experience on iGaming to lead this mission.
Role: Marketing Officer (iGaming)
In this pivotal role, you will be responsible for developing and executing our integrated marketing strategy to elevate our brand in the Brazilian market. The ideal candidate is highly performance-oriented, understands user acquisition funnels, and can optimize campaigns for First-Time Depositors (FTD) and return on ad spend (ROAS).
Key Responsibilities:
- Develop and lead integrated marketing strategies spanning offline events and digital/social campaigns.
- Manage budgets and allocate spend based on CPA (Cost Per Acquisition), ROI (Return on Investment), and FTD performance targets.
- Manage sponsorships, strategic partnerships, and event activations to maximize brand visibility and engagement.
- Collaborate with digital teams to ensure alignment between offline campaigns and online strategy.
- Ensure all marketing activities comply with iGaming Brazilian advertising standards and regulations.
Qualifications and Requirements:
- 1+ year of experience in
iGaming
marketing, with a proven track record in both offline and digital channels. - Proven experience in the iGaming industry.
- Demonstrable experience in brand activations, sponsorship management, and brand building.
- Analytical skills to measure campaign effectiveness and superior negotiation skills.
- Professional fluency in both Portuguese and English is essential.
What We Offer:
- A competitive salary and comprehensive benefits package.
- Significant opportunities for professional development and career advancement in a fast-growing company.
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