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OSF Digital is a leading global digital transformation company, operating in over 30 countries worldwide.As a Salesforce Partner, we specialize in providing innovative solutions to help businesses achieve their digital goals.We are proud to be the only global Salesforce partner recognized in the top 5 categories, highlighting our commitment to excellence and customer success.With a strong focus on leveraging cutting-edge technologies and industry best practices, our team of experts is dedicated to driving growth and efficiency for our clients across various industries.Embracing a 100% remote culture for over 20 years, we are committed to flexibility and work-life balance for our employees.We are looking for aCRM Analyst JRto ensure that store communication is assertive and aligned with customer and commercial team needs.This role requires availability to workon-site at the client's office 4 days a week, located inJardim Santa Emília, São Paulo – SP.The CRM Analyst will define a promotional calendar with stakeholders (commercial squads, communication, pricing), report results, and identify best actions.They will also monitor overall store performance, identify opportunities across the site, and analyze recurrence KPIs such as coupon usage, recurring customer conversion, and new revenue streams.Key Responsibilities- Collaborate with internal teams and partners to develop campaigns aligned with the CRM promotional calendar, focused on customer relationships and conversion.- Conduct data analysis and segmentation, creating reports to evaluate campaign performance.- Complete result reports and present insights during weekly meetings.- Develop creative briefs, approve email copy and layouts, and craft subject lines and communication content.- Ensure calendar updates and alignment with all relevant teams.- Structure segmentation strategies to support recurrence KPI development.- Create reports providing a comprehensive view of store performance and propose actions to evolve KPIs.- Work with autonomy and proactivity while supporting junior team members.Requirements and Competencies- Strong analytical skills and ability to interpret complex datasets.- Experience in strategic planning and process improvement.- Excellent communication and presentation skills.- Ability to work collaboratively in a team environment.- Proficiency with data analysis tools and software is a plus.Skill Set- Data collection and organization from multiple sources.- Data analysis to identify trends, patterns, and actionable insights.- Strategy design to improve business processes and outcomes.- Definition and optimization of customer journeys.- Process and communication improvements.- Suggestions for new communication strategies and audience targeting.- Compilation of comprehensive analytical reports.- Clear and compelling presentation of results and recommendations.OSF Digital is proud to be an equal opportunity employer, where you can bring your whole self to work.Join an inclusive and passionate community of professionals who help bring about digital transformation for businesses around the world.At OSF Digital, we welcome all individuals and do not discriminate on the basis of gender identity and expression, race, ethnicity, disability, sexual orientation, color, religion, national origin, age, marital status, or any other protected category in any of the jurisdictions in which we conduct business.
