B2B Marketing Associate

THE OPPORTUNITYThis Partner Marketing Associate role focuses on driving the fitness and wellness partner network across LATAM, with the main responsibility being to develop and deploy the marketing strategy for Spanish-speaking countries (MX, CL, AR). The role involves promoting the Partner Value Proposition through sales materials and campaigns, coordinating with cross-functional marketing teams for partner launches and promotions, and helping manage industry events. YOUR IMPACTImplement the Partner Value Prop: Implement key messaging to attract and engage wishlist partners, e.g., by developing compelling sales materials such as one pagers, case studies, presentations, and videos Support market positioning: Work with our corporate communication and partnerships teams to identify and implement key media opportunities to present Wellhub effectively to the fitness and wellness industry Own the GTM strategy for new Partner launches: Design and implement comprehensive go-to-market (GTM) strategies to drive partner awareness and growth (new users) with parallel marketing teams when we launch new partners Performance and budget tracking: Measure and report on the success of the activities you are responsible for, using KPIs like user growth, lead generation and campaign performance data Oversee vendor and contract governance for marketing activations across LATAM. Budget tracking: Across SS LatAm projects and deliverables Create meaningful relationships with Spanish Speaking partners and fitness associations Collaborate cross-functionally: Work closely with the partnerships, marketing and other internal teams to ensure alignment of marketing efforts with overall business objectives. Foster a collaborative environment to drive collective success. Lead our SSLatAm Fitness influencer program: To help build advocacy and brand awareness within partners. Live the mission: Inspire and empower others by genuinely caring for your own wellbeing and your colleagues. Bring wellbeing to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life wellness. WHO YOU ARENative speaker or fluent in Spanish with experience working in the SS LaTAm market Fluent English - essential for global collaboration at Wellhub Marketing expertise: 3+ years of experience in partner marketing, B2B marketing or digital marketing, with proven experience in cross-functional collaboration and project management Excellent communication skills: Ability to clearly communicate goals, campaigns, and strategies to partners and internal teams Interpersonal skills and relationship management: Nurturing long-term relationships and building trust with partners and internal stakeholders through regular, meaningful communication and engagement Project and time management: Managing timelines, responsibilities, and expectations across multiple partners and stakeholders. Balancing multiple partnerships and campaigns at different stages of development Adaptability: Ability to navigate change, whether it’s shifting market dynamics, new partner needs, or internal re-alignments Cross-functional Collaboration: Ability to work closely with teams across marketing and partnerships organizations We recognize that individuals approach job applications differently. We strongly encourage all aspiring applicants to go for it, even if they don\'t match the job description 100%. We welcome your application and will be delighted to explore if you could be a great fit for our team. For this specific role, please note that Native/Fluent Spanish and Advanced English are mandatory requirements, along with experience in the area. WHAT WE OFFER YOUWith thoughtful benefits, emotional wellbeing resources, and a culture that empowers you to take ownership of your role and your wellbeing, we create an environment where you can thrive in all dimensions of your life. Our flexible benefits program allows you to customize some of the benefits, according to your needs Our benefits include: WELLHUB: Free Gold+ membership with access to onsite gyms and studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental wellbeing support, and more Add up to three family members to your plan, ensuring access to wellness for those who matter most to you. WELLZ: A complete emotional wellbeing program with a unique approach. It offers personalized journeys that combine individual therapy sessions (52 per year) and on-demand content. HEALTHCARE: Health, dental, and life insurance. FLEXIBLE WORK: As a Flexible First company, we offer hybrid and remote options to give you the freedom to work in a way that suits you. The model for this specific role can be discussed with your recruiter and hiring manager. When you join, use our home office reimbursement to set up your home office. FLEXIBLE SCHEDULE: Flexibility for us isn’t just about where we work—it also means being able to shape how and when we get things done. Together with their leaders, employees define schedules that align with their time zones, team needs, and personal routines. PAID TIME OFF: It’s important to take time away from work to recharge. Employees receive vacations after 6 months and additional 3 days off per year + 1 day off for each year of tenure (up to 5 additional days) + an extra holiday for your birthday PAID PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life. Take the time to be present and enjoy your growing family. We offer 100% paid parental leave to all new parents. Parents giving birth are eligible for an extended leave and a ramp-back period to return part-time while they get settled. CAREER GROWTH: Access world-class platforms, participate in interactive sessions, build your personalized development roadmap, and explore internal opportunities. We focus on continuous learning and feedback to support your journey toward personal and professional success. CULTURE: You’ll join a team of passionate people who come together to break boundaries, support each other, and create a meaningful impact in workplace wellness. We win together, building trust through open communication and a culture where every perspective matters. Learn more about our shared culture and values here. Follow us on Instagram @lifeatwellhub and LinkedIn Diversity, Equity, and Belonging at Wellhub We aim to create a collaborative, supportive, and inclusive space where everyone knows they belong. Wellhub is committed to creating a diverse work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law. #J-18808-Ljbffr