Head of Growth

At TechBiz Global, we are providing recruitment service to our TOP clients from our portfolio. We are currently seeking a **Head of Growth (User Acquisition)** to join one of our **clients**' teams. If you're looking for an exciting opportunity to grow in an innovative environment, this could be the perfect fit for you.
**Key Responsibilities**
- ** Campaign Ownership and Scaling**
- Take full ownership of paid media campaigns across direct-buy and programmatic networks (e.g., Exoclick, TrafficStars), with potential to expand scope across new channels
- Build scalable acquisition funnels with aggressive growth targets in mind — from media plan to execution and iteration
- Run high-velocity testing loops (creatives, audiences, placements) to optimize CAC and LTV
- ** Performance Analysis and Strategy**
- Monitor performance daily using tools like Voluum, GA4, and internal dashboards
- Drive decision-making through deep analysis of CPA, ROAS, retention, and cohort behavior
- Build and maintain internal reporting frameworks that guide strategic shifts and tactical moves
- ** Creative & Funnel Optimization**
- Own the creative briefing process: define hooks, formats, and angles based on performance patterns
- Collaborate closely with the content and product teams to launch and iterate on high-converting landing pages
- Implement systems to reduce creative fatigue and increase speed of testing
- ** Partnership Management & Media Strategy**
- Build strong relationships with traffic sources and negotiate premium placements and custom deals
- Explore new acquisition opportunities (networks, formats, tools) and build internal evaluation criteria
- Stay ahead of ecosystem changes (platform rules, algorithm shifts) and adapt strategy accordingly
- ** Automation, Scaling Systems & Team Building**
- Identify opportunities to streamline acquisition processes through automation and internal tools
- Create SOPs, playbooks, and experiment pipelines for scaling campaigns efficiently
- Hire and manage a team of performance marketers once traction and ROI are proven
**Challenges You’ll Tackle**
- ** Grow the user base from 30M to 100M** within the next 12 months, optimizing for CAC, ROAS, and LTV at scale
- ** Build a scalable creative engine**: Create and lead processes to brief, test, and iterate performance-driven ad creatives — and hire supporting talent as needed
- ** Systematize landing page production**: Own the process to launch, test, and scale high-converting landing pages across acquisition funnels
- ** Launch new channels**: Identify, test, and scale new paid traffic sources beyond existing ones — bringing structure, speed, and efficiency
- ** Prove performance to earn leadership**: This is a **hands-on role from day one**. You’ll run campaigns directly. Once you deliver meaningful results, we’re ready for you to build and lead a team
- 8+ years of experience in growth marketing, user acquisition, or performance media
- Proven track record of scaling campaigns with clear business impact (e.g., CPA reduction, revenue growth)
- Deep knowledge of media buying mechanics: tracking setups, postbacks, UTMs, pixel optimization
- Strong analytical and decision-making skills — you live in spreadsheets and dashboards
- Experience running and scaling campaigns on Meta (Facebook/Instagram Ads), TikTok Ads, and Google Ads
- Proven ability to lead creative strategy — briefing, testing, and iterating UGC, static, and video ads at scale
- Experience in direct-response marketing (DTC, gaming, high-ticket funnels, or similar industries)
- Hands-on mindset: you’ve managed campaigns yourself, not just directed others
- Comfortable in fast-paced, high-volume environments with imperfect data and fast iteration cycles
- Experience managing people or agencies — and motivated to build your own team once you’ve earned it
- Bonus: Familiarity with compliance-sensitive traffic sources or high-risk funnels
**Soft Skills**
- Strong communication & collaborative skills (perfectly fluent in English)
- Goal-oriented, ownership and commitment
- Doer mindset - we are moving fast and we need people who can find the right balance between executing, planning and strategy
- Humble - willing to learn, open to feedback
- #NSFW - you are comfortable building products that are based on uncensored models and content

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