Key Account Manager Ecommerce

2 semanas atrás

São Paulo Brazil, BR DOLCE&GABBANA Tempo inteiro

Location: Sao Paulo, Brazil


The role of an E-Key Account Manager in the fragrance luxury industry at Dolce & Gabbana Beauty is multifaceted and crucial for driving successful online sales and maintaining strong relationships with key partners. Here are the key responsibilities associated with this position:


Main responsibilities

Monitoring and Enhancing Online Sales Activity:

  • Ensure an exceptional User Experience on the E-commerce (ECOM) channel, covering aspects such as design, aesthetics, content, navigation, branding, marketing, performance, checkout funnel, and promotional campaigns.
  • Own and manage SEO measurements and monitoring methodologies.
  • Analyze specific E-commerce KPIs (conversion rate, bounce rate, etc.).
  • Ensure that all E-commerce activities align with the brand’s sense of purpose.

Competitive Intelligence and Market Analysis:

  • Analyze the digital role in the consumer path to purchase and consumer online searches.
  • Collect and connect working knowledge about e-retailers.

Excellence through Optimization and Innovation:

  • Create and maintain an online e-business plan, including e-promotional calendars, product exclusivities, cross-selling mechanisms, and data ownership within brand websites and e-retailers’ platforms.
  • Foster synergies between internal and external partners in marketing or digital activities.
  • Drive growth by implementing creative solutions to attract and convert more visitors.

Building and Managing Long-Term E-commerce Relationships:

  • Lead and negotiate annual agreements with E-commerce partners.
  • Develop plans, KPIs, and goals for each E-commerce partner.
  • Identify new E-commerce trends and opportunities for business growth.
  • Prepare and present product proposals to current and potential E-commerce partners.
  • Analyze E-commerce partner sales reports to identify strengths, weaknesses, and business opportunities.

Overseeing Performance Marketing Initiatives:

  • Drive performance marketing strategies to enhance online sales.
  • Analyze campaign performance data and provide actionable recommendations for improvement.


Requirements

  • Degree in Business, Data science, or a similar field.
  • 5-year experience in data management and data analysis
  • First experience in Business Intelligence or Financial analysis would be a plus
  • Proficient with MS Excel, PowerPoint, Power BI
  • Provide analytics to help influence strategic decision making and financial investments.
  • Self-starter with exceptional communication skills
  • Strong analytical, project Management and Collaboration skills
  • Any other experience on Business Intelligence or ANAPLAN tools, as well as being familiar with SQL database languages would be a plus
  • Fluent in English, Spanish & Portuguese


You are the perfect match if you

  • Demonstrate strong analytical skills and logical thinking
  • Are obsessed by attention to detail and data accuracy
  • Want to understand the business and act as a true business partner, making data talk at the services of the Business
  • Communicates clearly and succinctly in both oral and written forms to make data talks
  • Can establish strong partnership and collaboration with Marketing, Commercial and HQ teams to make things happen
  • Have experience in project management and like to coordinate different stakeholders
  • Have a sense of ownership complemented by strong organization and project management skills to meet deadlines
  • Act like an entrepreneur and like to make things moving being hands-on, testing & learning in a fast-paced environment
  • Show flexibility and agility to improve our ways or f working, processes and tools
  • Demonstrate agile problem-solving mindset

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