Value Proposition Manager

6 meses atrás


Sao Paulo, Brasil ABBVIE Tempo inteiro

**Your role**:
As AbbVie Value Proposition Manager, you will be accountable for access strategic plans, aligned to strategic brand plans for pipeline and existing products. This role is responsible for designing payer specific solutions to empower our products strong value proposition and leverage.

All strategic plans are build-up in a cross-functional team set: you will work along commercial and medical brand core teams both local and global to develop value proposition strategies and materials, HEOR manager and pricing manager to support HTA. You will also provide market analysis and insights to support commercial decisions.

***

**You will be responsible for**:

- Be part of the brand core value team, to develop access strategy for gastroenterology brands in collaboration with PAGs, Medical, Marketing, Gov. Affairs and others.
- Provide informed insight, and analysis to aid with the development of HTA strategies and plans which are consistent with strategic brand plans for new and existing products to facilitate national market access for our products, both in private and public setting. - Develop opportunities analysis and execute HTA submissions to ANS and CONITEC along HEOR manager.
- Value Proposition strategies for private and public systems based on market analysis, modeling scenarios for competitive positioning along pricing manager.
- Provide expert Market Access and Health Economic input to build/customize an impactful Value proposition strategy for AbbVie Immunology portfolio (Gastroenterology)
- Adapt and develop market access tools ensuring that they are fit and tailored by each payer archetype.
- Account segmentations and patient flow models in conjunction with medical, HEOR, National Access Manager and commercial leads.
- Influences and engage with healthcare professionals/payers to accelerate access and leverage outside-in perspective.
- Develop in-field team solutions/tools, action and events to support and communicate the value proposition.

***

**Pre-requirements**
- Degree level education required in Economics, Medical/Health sciences, Pharmacy or equivalent.
- Post graduate qualification is desired.
- Solid Pharmaceutical Industry experience
- Understand decision processes of National HTA evaluations (CONITEC and ANS) as well as HMOs and Public local payers.
- Strategic and Business Mindset and analytical skills.
- Build influence network for indirect leadership.
- Advanced English level for effective communication with senior leaders.
- Available for travel and 2 days home office per week.


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