Senior Video Advertising Strategist

Há 6 dias


São Paulo, São Paulo, Brasil Amazon Tempo inteiro
About the Role

Amazon is seeking a seasoned professional to join our Ad Sales team as a Principal, WW Video Strategy and Go-To-Market (VSGTM). This role will report directly to the Head of WW Video Go-To-Market and contribute in developing the unified go-to-market strategy and strategic execution for advertising solutions across Amazon video and streaming properties globally.

Key Responsibilities
  • Drive the BR vision, value proposition, programs, planning, and packaging solutions to grow our video GTM approach across all video properties.
  • Drive adoption of Amazon's video advertising offerings, including business management in support of Video org goals around revenue, product adoption, advertiser maturity advancement, etc.
  • Work directly with regional Video Sales Specialist and sales team via sales enablement and demand generation strategies to achieve our revenue and adoption targets.
  • Develop the BR end-to-end strategy for positioning, pricing, packaging, and planning of Amazon's STV advertising offerings, working alongside WW GTM.
  • Aggregate VOC and partner with WW GTM to drive video solutions for customers and growth for Amazon; produce stack-ranked set of sales priorities, and influence requirements, roadmap decisions and trade-offs.
  • Partner with Ads Marketing on Video Sales and Marketing narratives.
  • Work with the WW GTM team to customize the macro global strategy to the BR market.
  • Assist in regional training development for sales enablement execution.
Requirements
  • A self-starter with demonstrated ability to think strategically and analytically about sales, business, product, and technical challenges with the ability to build and convey compelling value propositions and work cross-organizationally to build consensus.
  • A strong track record in developing and launching go-to-market strategies within streaming and video.
  • Experience working with Product teams for roadmap decisioning and packaging.
  • Experience working with content creators and show-runners to develop advertising opportunities.
  • Ability to quickly assess current high-potential opportunity and articulate a compelling vision for the existing teams to rally around and organize to deliver.
  • Track record of building programs, such as joint business plans, commercial agreements, inventive structures, and service offerings.
  • Proven track record of working with customers to introduce new products, develop market fit, and help the broader organization scale sales of the solution.
Professional Leadership Traits
  • Exhibits excellent business judgment.
  • Has relentlessly high standards.
  • Thinks strategically, but stays on top of tactical execution.
  • Utilizes creative, innovative thinking.
  • Thinks big and has convictions.
  • Is action and results oriented.
  • Is highly analytical and structured.

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