Content Strategist

Há 3 dias


Rio de Janeiro, Rio de Janeiro, Brasil Plugaae Ltda Tempo inteiro
About the Role

We are seeking a highly skilled Content Strategist to join our dynamic Growth team at Plugaae Ltda. As a key member of our marketing team, you will be responsible for developing and implementing a comprehensive content strategy that drives campaign success and resonates with our audience.

Key Responsibilities
  • Develop and execute a content strategy that aligns with our business objectives and resonates with our target audience.
  • Collaborate with cross-functional teams to create engaging and effective content for various marketing channels, including Google Ads, YouTube, Facebook, Instagram, TikTok, Kwai, and Twitter.
  • Write and edit high-quality content, including text ads, banners, and video ad scripts, that drives campaign success and meets our brand's tone and style guidelines.
  • Stay up-to-date with the latest trends and best practices in performance marketing and apply this knowledge to inform our content strategy.
  • Work closely with our design team to ensure that all visual elements of our content are cohesive and effective.
  • Monitor and analyze the performance of our content and make data-driven decisions to optimize future content efforts.
Requirements
  • 3+ years of experience in marketing content writing, including text ads and banners.
  • Proficiency in scripting for up to 30-second videos.
  • Deep understanding of the performance marketing landscape and ability to apply this knowledge to inform our content strategy.
  • Strong project management skills and ability to thrive in a fast-paced environment.
  • English speaker with a flair for content creation.
  • Passionate about football & sports betting with in-depth knowledge.
What We Offer
  • Opportunity to shape the communication strategy of a global brand.
  • Work on exciting cross-functional projects with a talented team.
  • Daily exposure to millions through diverse marketing channels.
  • A supportive environment that encourages creativity and growth.
  • Competitive compensation package and benefits.

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