Product Marketing Manager

Há 6 dias


Belo Horizonte, Minas Gerais, Brasil Inter Tempo inteiro

Unlock Your Potential at Inter

At Inter, we're on a mission to simplify the way people live and work. As a Product Marketing Manager, you'll play a key role in driving our growth and success.

Responsibilities:

  • Lead and manage a team of designers, creative directors, and translators to execute marketing and growth strategies.
  • Develop and execute end-to-end marketing campaigns for product launches, focusing on driving adoption and user engagement.
  • Collaborate with cross-functional teams to ensure an integrated approach to product marketing, aligning strategies with product development and design.
  • Manage and optimize localization strategies for international product launches, ensuring cultural and linguistic adaptation for target markets.
  • Monitor product performance, user behavior, and market trends using data analysis tools like Google Analytics and Tableau.
  • Act as a growth manager, identifying opportunities for user acquisition, retention, and revenue generation.
  • Provide ongoing coaching and mentorship to team members, fostering their skill development and ensuring alignment with company-wide goals.

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or related fields.
  • Minimum of 10 years of hands-on experience in product marketing and growth strategies.
  • Deep knowledge of SEO, SEM, and app store optimization (ASO).
  • Ability to manage and coach teams, providing guidance and fostering professional development.
  • Experience with growth strategies and product management.
  • Expertise in coordinating localization strategies for different markets.
  • Strong understanding of UI/UX and its application in product marketing strategies.
  • Excellent market analysis skills, with a focus on product performance and consumer trends.

Join Our Inclusive Team

At Inter, we're committed to creating an inclusive and diverse work environment. We believe that everyone deserves equal opportunities and respect. If you're passionate about making a difference and want to be part of a dynamic team, we encourage you to apply.


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