Field Marketing Manager Latam

FICO (NYSE: FICO) is a leading global analytics software company, helping businesses in 90+ countries make better decisions. Join our world-class team today and fulfill your career potential

Job Summary

**Job Description**:
The Opportunity

“
_This position is a great opportunity for a seasoned marketing professional with a passion for driving and accelerating pipeline, developing segment and account strategies and implementing the plans and deliverables for sales teams.”_ - Vice President, Demand Generation

What You’ll Contribute
- Design and execute campaigns to drive customer engagement and incremental bookings and revenue.
- Strategically build the global Demand plan for FICO including account based marketing (ABM), lead generation campaigns, executive engagement programs, and marketing automation programs such as nurture tracks.
- Own marketing sourced pipeline and booking targets.
- Develop integrated, multi-touch marketing activation plans to advance prospects through the sales cycle.
- Manage to allocated marketing budget.
- Build and maintain partnership with the LATAM Sales leadership team and nurture the relationships with Sales teams.
- Develop strategy for participating in industry conferences and trade shows, e.g., identify highest impact venues and optimal format including involvement of founders. Ensure FICO participation drives significant lead generation and maximizes ROI.
- Facilitate introductions for Sales leadership with major customer prospects at the highest levels of the organization.
- Develop ongoing relationships with key customer accounts, academic institutions, other industry leaders, and regulatory authorities as needed.
- Manage content related to customer sales and prioritize interactions to generate increasing awareness and demand for FICO’s solutions and services.
- Identify growth opportunities for FICO within the context of our fiscal sales plan and multi-year Regional strategy.

What We’re Seeking
- Deep knowledge of complex selling environments in the B2B technology world and what it takes to build brand and product awareness and pipeline.
- Proven track record of developing world class marketing teams in a high growth environment.
- Maturity and skill in collaborating with senior executives, customers, and sales teams to align on goals and work through business challenges.
- Creative skills in both communications and problem solving.
- Expert in using metrics and marketing performance measurement and how these are critical to optimize results and ROI in a corporate marketing environment.
- Knowledge and experience in building demand marketing plans.
- Excellent verbal, written communication and presentation skills.
- Bachelor’s degree, preferably in a marketing or related field; Master’s degree or MBA is strongly preferred.
- Spanish, Portuguese (native if possible) and advanced English language skills both written and verbal.

Our Offer to You
- A culture and work environment strongly reflecting our core values: Act Like an Owner, Delight Our Customers and Earn the Respect of Others.
- The opportunity to make a difference by leveraging your unique strengths.
- Highly competitive compensation and rewards.
- Flexible work options, opportunities to give back to your community, social events with colleagues and a comprehensive benefits program inclusive of progressive parental leave.

Why Make a Move to FICO?

At FICO, you can develop your career with a leading organization in one of the fastest-growing fields in technology today - Big Data analytics. You’ll play a part in our commitment to help businesses use data to improve every choice they make, using advances in artificial intelligence, machine learning, predictive and prescriptive modeling, and much more.

FICO makes a real difference in the way businesses operate worldwide:

- Credit Scoring — 150+ billion FICO Scores have been sold to date, making it the most used credit score in the world.
- Fraud Detection and Security — 2.6+ billion payment cards globally are protected by FICO fraud systems.
- Lending — 3/4 of US mortgages are approved using the FICO Score.
- Anti-Money Laundering — our solutions check more than half a billion transactions a day to prevent criminal schemes such as terrorist financing

Global trends toward digital transformation have created tremendous demand for FICO’s solutions, placing us among the world’s top 100 software companies by revenue. We support many of the world’s largest banks, insurers, retailers, telecommunications providers and other firms reach a new level of success.

Our success is dependent on really talented people - just like you - who thrive on the collaboration and innovation that’s nurtured by a diverse and inclusive environment. We’ll provide the support you need, while ensuring you have the freedom to develop your skills and grow your career. Join FICO and help change the way business thinks

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