Director Of Demand Generation
2 semanas atrás
Job Title: Director of Demand Generation
Location: Remote (EST Time zone)
Salary Range: up to 8000 USD
Work Schedule: Monday Friday 8:00 AM to 5:00 PM (EST)
NOTE: INDEPENDENT CONTRACTOR POSITION
Company Overview:
Sagan is an exclusive membership community for top executives founders and CEOs seeking to hire and maximize the impact of international talent. We bridge the gap between global talent and USbased businesses connecting candidates from vibrant regions like Latin America the Philippines India Pakistan Bangladesh and Africa with leading American companies. Discover a world of career possibilities with Sagan.
About the Company:
Sagan represents a dynamic and innovative organization with a focus on B2B SaaS offering cuttingedge solutions that cater to highgrowth businesses. The company is dedicated to accelerating growth by leveraging a blend of demand generation strategies automation tools and datadriven marketing initiatives.
Position Overview:
As the Director of Demand Generation you will play a key role in driving the growth of both our internal demand strategy and client success. You will lead demand generation initiatives focusing on optimizing inbound marketing and growth strategies for B2B SaaS companies. Your efforts will target businesses ranging from under $3M ARR to over $10M ARR. You will also manage a team of contractors and work closely with key stakeholders to ensure alignment with overall company goals.
Key Responsibilities:
- Develop and execute demand generation strategies including accountbased marketing inbound marketing and sales enablement initiatives.
- Lead gotomarket strategies working across marketing automation tools such as HubSpot Marketo and Pardot.
- Manage digital marketing campaigns (SEM SEO PPC) across platforms like Google Ads LinkedIn and Meta Ads.
- Oversee content marketing conversion rate optimization and funnel analysis to maximize lead generation.
- Collaborate closely with internal teams and external contractors providing leadership on various projects from content creation to outbound marketing.
- Report directly to the CEO playing a pivotal role in shaping the demand strategy for the company and its clients.
Qualifications:
- 10 years of experience in demand generation growth marketing or related roles specifically within B2B SaaS environments.
- Proven track record of managing teams while still executing key marketing initiatives.
- Expertise in inbound marketing accountbased marketing and the use of automation tools such as HubSpot Marketo Salesforce and Google Analytics.
- Strong knowledge of SEO SEM/PPC and growth hacking techniques.
- Familiarity with outbound tools such as SalesLoft Instantly and similar platforms.
NicetoHaves:
- Certifications in HubSpot Google Analytics or other relevant marketing tools.
- Experience having worked in a high growth SaaS company from
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