Paid Growth Director
Há 4 dias
We're looking for a visionary Paid Growth Director to lead our digital acquisition strategy. This is a hands-on leadership role for someone who can scale revenue efficiently while building systems, teams, and insights that last.
Key Responsibilities:
- Lead full-funnel paid media strategy across Meta Ads and Google Ads
- Owning campaign performance across multiple direct-to-consumer brands and markets
- Working directly with creative, CRO, and product teams to build high-converting customer journeys
- Overseeing media buying, budget allocation, forecasting, and return on ad spend optimisation
- Testing and implementing new targeting strategies, ad formats, and funnel structures
- Building and mentoring a team of media buyers and performance analysts
- Reporting directly to executive leadership on paid growth key performance indicators and learnings
Requirements:
- 6–10+ years in paid media, with proven success scaling direct-to-consumer brands via Facebook & Google
- Strong command of customer acquisition cost, return on ad spend, lifetime value, blended marginal efficiency rate, and attribution models
- Deep experience with Meta Ads Manager, Google Ads, GA4, and ideally post-purchase analytics tools
- Strong leadership skills — with the ability to zoom in on the numbers and zoom out on strategy
- Bonus: Experience working with Shopify, Klaviyo, Northbeam, or similar direct-to-consumer stack
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