Paid Media Strategist

2 semanas atrás

Brasil beBeeGrowth Tempo inteiro US$70.000 - US$120.000
Director of Paid Growth

We are seeking a high-achieving Director of Paid Growth to spearhead our digital acquisition strategy across multiple platforms. This is an ideal role for a seasoned leader with expertise in scaling revenue efficiently while building lasting systems and teams.

Key Responsibilities:

  • Develop and execute full-funnel paid media strategies across Meta and Google Ads
  • Oversee campaign performance across multiple brands and markets
  • Collaborate closely with creative, CRO, and product teams to craft high-converting customer journeys
  • Manage media buying, budget allocation, forecasting, and return on ad spend (ROAS) optimisation
  • Test and implement new targeting strategies, ad formats, and funnel structures
  • Lead a team of media buyers and performance analysts, providing guidance and mentorship
  • Report directly to executive leadership on paid growth KPIs and key learnings

Requirements:

  • 6–10+ years in paid media, with proven success scaling direct-to-consumer (DTC) brands via Facebook & Google
  • Strong command of customer acquisition cost (CAC), ROAS, lifetime value (LTV), blended marketing expense ratio (MER), and attribution models
  • Deep experience with Meta Ads Manager, Google Ads, GA4, and post-purchase analytics tools
  • Excellent leadership skills – able to zoom in on numbers and zoom out on strategy
  • Bonus: Experience working with DTC stacks such as Shopify, Klaviyo, Northbeam, or similar

What We Offer:

  • Direct impact and ownership in a fast-growing performance organisation
  • Flexible remote/hybrid setup
  • Competitive compensation + growth-based incentives
  • Autonomy to build and scale your own team and systems
  • A results-driven, collaborative culture with real momentum

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