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Growth Specialist

2 meses atrás

São Paulo, São Paulo, Brasil Manual Tempo inteiro

About Manual

Manual is a rapidly expanding healthtech company that delivers healthcare at scale through its comprehensive digital clinic. Our mission is to extend the healthy years of lives for a large part of the population in the UK, Brazil, and beyond, focusing on life-impeding conditions like hormonal imbalance, obesity, and hair loss.

We have steadily grown since inception and are now serving 500k+ patients across 2 geographies. We are centralizing the diagnosis, custom medications, doctor specialist services, behavioral change, and fully vertically integrated management of the treatment journey, under one roof and consumer brand.

We're destigmatizing how people approach their health by offering easy access to diagnostics, a holistic range of treatments, ongoing care and medical advice, as well as a community to help proactively improve one's health and wellbeing.

Innovating on healthcare delivery, Manual provides patients with engaging treatment plans generating superior clinical outcomes: 90%+ of patients see an improvement in their Quality of Life (QoL) within 6 months. Our ambition is to extend the healthy years of lifespan for a big part of the population in the UK, Brazil, and beyond.

We are on a mission to build one of the most impactful teams in the healthcare space. We are looking for incredibly ambitious, entrepreneurial, driven, and fun people to join us as we accelerate our growth and expansion.

About the Role

We are seeking a highly skilled Growth Influencer MKT Specialist to join our team in Brazil. As a key member of our Growth team, you will be responsible for driving maximum returns for the business through influencer marketing.

Key Responsibilities

  • Take full ownership of Influencers performance in Brazil within all categories, interacting with agencies, analyzing data, exploring new opportunities and implementing tests.
  • Manage budgets to drive maximum returns for the business, in line with target KPIs, forecasting spending and acquisition volume within all the influencer hirings every month.
  • Collaborate with a high-performing Growth team in Brazil and the UK, sharing results and insights on best practices and strategies.
  • Develop internal relationships and collaborations with the agency as well as with the operations department to ensure all content goes live with the correct briefs, products, and gifts sent.
  • Ideate and create performance creative briefs for influencers and creators' content.

Requirements

  • 3+ years experience working in digital marketing.
  • Strong understanding of the influencer journey and how to sell products in this environment.
  • Experience in creative briefing, copy/content, and creators/influencers ads.
  • Understanding of data tracking and conversion measurement.
  • Familiarity with all social media channels (Instagram, YouTube, TikTok, Twitter, Twitch, etc.).
  • Experience with high-growth and/or healthcare businesses is advantageous.
  • Advanced English and fluent Portuguese language skills.

About You

  • You are a self-starter who can take the initiative, lead a project, own the decisions, and proactively look to solve problems.
  • Very organized, you can manage projects with multiple stakeholders, tasks, and timings.
  • Numbers-oriented, you love working with data to drive insights and action.
  • Excellent communication and interpersonal skills, confident collaborating with marketing agencies and managing expectations and returns.
  • Ambitious, keen to learn, and ready to grow alongside a rapidly expanding business.
  • You are very connected to social media, know many influencers and trends of the moment across multiple channels.

What We Offer

  • Competitive salary based on experience, PJ model.
  • Remote, hybrid, and flexible work; with office options in São Paulo and Rio de Janeiro.
  • Stock options plan (company participation).
  • Meal and transportation compensations.
  • 30 days holidays and generous parental leave, with flexible working policies.
  • Gympass.
  • English classes.
  • International exposure with direct interactions with the UK team.
  • Off-site meetings with the team for strategic alignment and team integration.
  • A fun and friendly work environment with a highly motivated team.