Video Creative Manager

3 semanas atrás


São Paulo, São Paulo, Brasil Keeta Tempo inteiro
Video Content Planning 1. Develop creative video concepts aligned with brand tone and marketing objectives, tailored to local market preferences (including short videos, commercials, livestream content, etc.). 2. Design highly engaging video scripts that incorporate local culture, trending topics, and platform characteristics (e.G., TikTok, Instagram Reels, YouTube). Video Production & Editing 1. Collaborate with the team to execute video shooting, editing, and post-production (including creative editing, visual effects, subtitles, and sound design). 2. Ensure video content is high-quality, rhythmically engaging, and aligned with brand visual guidelines. Localized Creative Execution 1. Optimize video language style, visual elements, and storytelling techniques based on local user preferences to enhance resonance and relatability. 2. Participate in localized creative brainstorming and propose innovative video formats (e.G., challenges, UGC interactions). Data Analysis & Optimization 1. Monitor video performance metrics (e.G., completion rate, engagement rate, conversion rate), and continuously refine creative strategies based on data-driven insights.1. Bachelor's degree or above, preferably in Fine Arts, Visual Design, Advertising, Media, or related fields. 2. 2+ years of experience in video creative, shooting/editing, or content operations;
experience in local markets or the internet industry is a plus. 3. Familiar with mainstream local video platforms (e.G., TikTok, YouTube, Kwai) and popular content formats (e.G., short dramas, reaction videos). 4. Proven track record of end-to-end video projects — from ideation to final production (portfolio required).5. Native-level proficiency in the local language (required). Strong business English communication skills. 6. Video Production Skills:
Proficient in video editing software (e.G., Final Cut Pro, CapCut), with solid skills in basic visual effects and color grading. 7. Understanding of shooting workflows;
ability to operate cameras/mobile devices and manage lighting setup is a plus. 8. Strong grasp of local pop culture trends;
able to translate brandmessages into compelling, locally resonant video concepts.Excellent scriptwriting and storyboard development capabilities. 9. Localization Skills:
Deep understanding of local social media trends, and humor styles. Skilled at writing localized video copy. 10. Team Collaboration:
Strong team player who can work efficiently with marketing, operations, and design teams. Comfortable in fast-paced work environments.
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