Establishing Brand Presence through Strategic Storytelling

Há 6 dias

São Paulo, São Paulo, Brasil beBeeContent Tempo inteiro R$50.000 - R$75.000
Job Title: Content Strategist

As a content strategist, you will lead the development of a data-driven social media strategy that resonates with local audiences while aligning with global brand goals.

The successful candidate will design and execute a comprehensive content plan, drive local campaigns, and connect brand, community, streaming, and performance efforts.

  • Develop and implement a data-informed social media content strategy that showcases the company's unique value proposition.
  • Lead monthly content planning, calendars, and storytelling initiatives bringing fresh ideas and cultural insight.
  • Test, learn, and push boundaries to constantly refine formats, timing, and tone based on real-time performance data analysis.
  • Collaborate with cross-functional teams to deliver unified, high-performing campaigns.
  • Take charge of localizing regional campaigns and launching standout activations tailored to your market.
  • Oversee the full pipeline of content creation from copy to visuals to video ensuring quality, creativity, and consistency across the board.
  • Collaborate on engaging campaigns for live-streaming platforms like Kick and Twitch connecting with audiences where they're most active.

Requirements:

  • At least 4 years of experience in social media management roles.
  • Native Portuguese intermediate/advanced Spanish and English proficiency.
  • Meta Business TikTok Ads Sprout Google Sheets/Looker expertise.
  • Proven experience in leading local or regional strategies.
  • Deep understanding of Brazil's digital landscape.
  • Background in gaming betting sports or digital entertainment.

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