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Strategic Lead Generator
3 semanas atrás
Product Marketing Specialist Job Description
We are seeking a seasoned marketing professional to develop and execute lead generation strategies, drive growth, and optimize marketing campaigns.
- Key Responsibilities:
- Develop and implement lead generation strategies, collaborating with sales teams to identify potential customers and refine cold outreach approaches via email.
- Utilize marketing automation platforms to design, manage, and analyze lead nurturing campaigns.
- Analyze campaign performance data to identify areas for improvement and optimize lead generation efforts.
- Partner with cross-functional teams to ensure consistent brand messaging across all marketing channels.
- A minimum of 2-4 years of experience in B2B marketing, preferably within the IT industry.
- A proven track record of success in developing and executing lead generation strategies.
- A strong understanding of marketing automation tools and data analysis techniques.
- Excellent written and verbal communication skills.
About This Role:
You will work closely with the sales, marketing, and customer success teams to ensure a seamless lead generation and sales process. If you are a creative and data-driven marketing professional with a passion for driving results, we encourage you to apply.