
Drive Ultrasound Adoption
1 dia atrás
The successful candidate will use their clinical and medical background to build a strategic plan to scale our ultrasound adoption to current non-users.
This involves direct market development and education through workshops, society collaborations, and industry key opinion leaders.
- Develop a scalable adoption process and education for non-users to integrate techniques.
- Act as a liaison to physician groups, societies, and other organizations related to the development of the POC market.
- Support special projects as necessary.
Key Responsibilities:
- Create and execute company strategy for products adoption within the point of care market.
- Analyze the point of care market by segment and create an executable market development plan in conjunction with marketing.
- Scale company equipment adoption through education, business development activities, networking, educating users, departments, and institutions on the value systems and tools specific to the POC market.
- Provide product demonstration support which may include testing patients or other volunteers.
- Generate product awareness and market demand for company products in the point of care business segment.
Requirements:
- Proficiency in English (written and spoken).
- Medical devices expertise and teaching skills.
- Experience as a physician educator (workshops, courses, seminars etc.).
- 3+ years of experience in point of care markets and clinical segments, hospital, lab, clinic setting, etc.
- Ability to effectively communicate and present to high-level administrators and physicians.
- Strategic thinker able to scale product adoption to current non-users.
- Direct market development (education) via all forms (digital, workshops, society collaborations, KOLs etc.).
Preferred Qualifications:
- Experienced with MS Office software including Word, Outlook, Excel, and PowerPoint.
- Ability to create and deliver high-quality ultrasound education in the form of slide presentations, videos, webinars, and other scalable forms of learning.
- Strong interpersonal, organizational, and communication skills.
- Excellent presentation skills and experience in project management.
- Ability to develop and maintain positive customer relations with all accounts.
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