Director, Membership Development

Há 7 dias


Belém, Pará, Brasil PBS39 and 91.3 WLVR Tempo inteiro
About the Position

PBS39 and 91.3 WLVR are seeking a highly skilled and experienced Membership Director to join our team. As a key member of our development team, the Membership Director will be responsible for driving a progressive and sustainable membership program to support our public media organization.

The ideal candidate will have a proven track record of managing membership programs, with a strong focus on data-driven decision making, donor cultivation, and stewardship. They will be responsible for developing and executing a comprehensive membership strategy, including outreach and retention efforts, to grow and maintain our membership base.

About Us

PBS39 and 91.3 WLVR are a growing public media company, serving the Lehigh Valley community through our television station PBS39 and NPR radio station WLVR 91.3. We offer a wide range of local, national, and international programming that informs, educates, and entertains our audience.

Our education team provides outreach services and special programs to thousands of students and educators in the community, helping to promote learning and engagement.

Key Accountabilities
  • Develop and execute a comprehensive membership strategy, including outreach and retention efforts, to grow and maintain our membership base.
  • Manage and analyze membership data to inform decision making and drive growth.
  • Cultivate and steward relationships with existing members, identifying opportunities for upgrades and renewals.
  • Develop and implement targeted marketing campaigns to attract new members and retain existing ones.
  • Collaborate with cross-functional teams to ensure alignment and effective execution of membership initiatives.
Requirements
  • Minimum of 5-7 years of experience managing a membership program, preferably in a public media or non-profit organization.
  • Proven track record of driving membership growth and retention.
  • Strong analytical and data-driven decision making skills.
  • Excellent communication and interpersonal skills, with the ability to work effectively with diverse stakeholders.
  • Bachelor's degree in business, communications, or related field.

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